谷歌推广费用与运营模式详解 - 南充SEO公司专业指南
谷歌推广费用与运营模式详解 - 南充SEO公司专业指南
Google Ads Pricing & Operation Model Explained - Nanchong SEO Agency Guide
一、什么是谷歌推广？
1. What is Google Promotion?
谷歌推广是通过谷歌平台宣传网站的营销方式，主要分为两种形式：
Google promotion refers to marketing activities on Google platforms, mainly divided into two types:
• 谷歌竞价推广（SEM） - 按点击付费的快速见效方式
• Google SEM - Pay-per-click model with quick results
• 谷歌SEO推广 - 通过优化网站提升自然排名的长期策略
• Google SEO - Long-term strategy through website optimization
二、谷歌推广费用结构解析
2. Google Ads Pricing Structure Analysis
典型费用组成（以出口易套餐为例）：
Typical cost structure (example):
广告费 ¥12,000 | Ad Budget ¥12,000
服务费 ¥3,600 | Service Fee ¥3,600
开户费 ¥1,000 | Account Opening ¥1,000
增值税 ¥720 | VAT ¥720
总计 ¥17,320 | Total ¥17,320
