顺丰全球化战略:跨境电商物流的领先解决方案
顺丰全球化战略:跨境电商物流的领先解决方案
SF Express Global Strategy: The Leading Solution for Cross-border E-commerce Logistics
跨境电商正在孕育下一个国际级物流大咖,顺丰全球化新战略曝光!去年7月,快递巨头顺丰成立"顺丰国际电商",正式发起对跨境电商物流的攻坚战。
The cross-border e-commerce industry is nurturing the next international logistics giant. SF Express's new globalization strategy has been revealed! In July last year, the courier giant established "SF International E-commerce" to launch an offensive in cross-border e-commerce logistics.
一年来,顺丰动作频频:在进口环节推出"全球顺"服务,在出口方面打造小包、专递等明星产品。目前已经实现:
Over the past year, SF Express has made frequent moves: launching the "Global Shun" service for imports and creating star products like small parcels and special delivery for exports. Currently it has achieved:
产品全球化:直发业务覆盖241个国家和地区
Product Globalization: Direct delivery services covering 241 countries and regions
网络全球化:通过20个全球仓网覆盖4个主要目标市场(美洲、欧洲、澳洲、俄罗斯)
Network Globalization: Covering 4 major target markets (America, Europe, Australia, Russia) through 20 global warehouses
"全球顺"进口服务:亲民价格,全面布局
"Global Shun" Import Service: Affordable Prices, Comprehensive Layout
2014年8月推出的"全球顺"直邮服务,价格仅为原有产品的60%-80%。2015年4月新增保税仓储服务,完成跨境进口物流全方位布局。
The "Global Shun" direct mail service launched in August 2014 was priced at only 60%-80% of the original products. In April 2015, bonded warehouse services were added, completing a comprehensive layout for cross-border import logistics.
欧洲小包:引发出口物流革命
European Small Parcels: Revolutionizing Export Logistics
顺丰推出的欧洲小包配送时效仅需5-10个工作日,比市场主流快30%-50%,运费更便宜。跨境电商卖家表示,这将产生鲶鱼效应,推动行业健康发展。
SF Express's European small parcels take only 5-10 working days for delivery, 30%-50% faster than the market average, with lower shipping costs. Cross-border e-commerce sellers say this will create a catfish effect and promote healthy industry development.
创新物流产品:解决卖家痛点
Innovative Logistics Products: Solving Seller Pain Points
针对大件和高价值产品配送难题,顺丰推出欧洲经济专递,时效5-8个工作日,费用远低于商业快递。美国小包支持锂电池运输,成为3C卖家的福音。
To solve the delivery challenges of large and high-value products, SF Express launched European Economic Special Delivery with 5-8 working days delivery time at much lower costs than commercial express. US small parcels support lithium battery transportation, becoming a boon for 3C sellers.
全球化新战略:从物流到服务的转型
New Globalization Strategy: Transformation from Logistics to Services
顺丰国际电商副总裁李清望表示,全球化战略包含:
SF International E-commerce Vice President Li Qingwang stated that the globalization strategy includes:
产品全球化:覆盖241个国家,聚焦客户层、流向层和产品层
Product Globalization: Covering 241 countries, focusing on customer level, flow direction and product level
网络全球化:建立20个全球仓网,布局北美、欧洲、俄罗斯和澳大利亚
Network Globalization: Establishing 20 global warehouses in North America, Europe, Russia and Australia
顺丰将实现从物流到服务的升级,建设自有生态链,为中国跨境电商提供全面、多元的物流解决方案。
SF Express will upgrade from logistics to services, build its own ecosystem, and provide comprehensive and diversified logistics solutions for Chinese cross-border e-commerce.
