谷歌推广效果与GMC账户封号原因全解析 - 跨境卖家必读指南
为什么谷歌推广效果显著？ Google Ads作为全球最大的广告平台，其精准的定位系统和庞大的用户基础使其成为跨境营销的首选渠道。
Why is Google Ads so effective? As the world's largest advertising platform, Google Ads' precise targeting system and massive user base make it the preferred channel for cross-border marketing.
GMC账户封号的两大主因
Two Main Reasons for GMC Account Suspension
1. 违反购物广告政策
1. Violation of Shopping Ads Policies
- 仿冒产品：Google对仿冒产品零容忍 | Counterfeit products: Google has zero tolerance
- 误导性内容：必须提供完整产品信息 | Misleading content: Complete product information required
- 欺骗性商品：如偷拍设备等 | Deceptive products: e.g. spy cameras
2. Feed质量违规
2. Data Quality Violations
- 商家信息不透明：必须提供完整联系方式 | Lack of merchant transparency: Complete contact info required
- 成人内容未标注：需符合当地法规 | Unmarked adult content: Must comply with local laws
- 价格不一致：广告与落地页价格需相同 | Price inconsistency: Ads and landing page prices must match
常见错误与解决方案
Common Mistakes and Solutions
产品相关错误：
Product-related mistakes:
- 使用盗版图片或带有水印的图片 | Using pirated or watermarked images
- 语言不一致：广告与落地页语言需匹配 | Language mismatch: Ad and landing page languages must match
- 虚假地址：必须提供真实经营地址 | Fake addresses: Must provide real business address
封号后的正确应对措施
Correct Response After Suspension
重要提示： 切勿在未查明原因前创建新账户！
Important Note: Do not create new accounts before identifying the cause!
- 全面检查网站，修正所有潜在违规点 | Thoroughly check website and fix all potential violations
- 提交申诉表，详细说明整改措施 | Submit appeal form with detailed correction measures
本文内容由跨境营销专家提供，更多专业资讯请访问雨果网搜索"跨境资料库"获取最新行业报告和白皮书。
Content provided by cross-border marketing experts. For more professional information, visit Hugo.com and search "Cross-border Database" for the latest industry reports and white papers.
