靠谱的美客多本土店运营指南：与跨境店全面对比
美客多(MercadoLibre)被誉为"拉美亚马逊"，作为拉美地区最大的跨境电商平台，吸引了不少跨境电商卖家入驻。但在入驻过程中，很多卖家都会困惑：本土店与跨境店有什么区别？应该如何选择？
MercadoLibre, known as the "Amazon of Latin America", is the largest cross-border e-commerce platform in the region, attracting many sellers. However, many sellers face the dilemma: What's the difference between local stores and cross-border stores? How to choose?
一、本土店与跨境店区别 | Differences Between Local and Cross-border Stores
1. 入驻条件 | Registration Requirements
本土店：需要国外收款账号、邮箱、本土电话卡、Google验证器、Maskfog指纹浏览器账号和独立本土IP
Local Store: Requires foreign payment account, email, local SIM card, Google Authenticator, Maskfog fingerprint browser account and dedicated local IP
2. 可售卖站点 | Available Markets
本土店：只能卖本土市场
跨境店：可卖4个站点
3. 流量优势 | Traffic Advantages
本土店：享有平台流量扶持，曝光率高，可使用Facebook/Google广告推广
Local Store: Benefits from platform traffic support, higher exposure, can use Facebook/Google ads
4. 资金管理 | Fund Management
本土店：账户余额超过25比索即可自由提现，次日到账
跨境店：资金超过500美元自动转账，无法自主管理
5. 运营灵活性 | Operational Flexibility
本土店：可完全自主操作产品上架、修改、发货和促销
Local Store: Full control over listing, modification, shipping and promotions
综合来看，本土店在运营灵活性、资金管理和流量获取方面都具有明显优势。
Overall, local stores have clear advantages in operational flexibility, fund management and traffic acquisition.
二、如何运营美客多本土店？ | How to Operate a MercadoLibre Local Store?
以墨西哥为例(Mexico as example):
1. 需要在墨西哥注册公司或使用当地人资料
2. 申请RFC税号并定期税务申报
3. 建议使用本地仓一件代发
4. 使用纯净的墨西哥住宅IP(推荐指纹浏览器+IPFoxy组合)
5. 准备墨西哥当地电话卡(销量稳定后)
重要提示：平台规则可能随时变化，卖家应做好账号安全防护，确保资料、设备和IP的独立隔离。
Important Note: Platform policies may change at any time. Sellers should protect account security by isolating materials, devices and IPs.
