外贸必备技能:如何选择最佳谷歌竞价推广服务 | 竹山红茶借力中欧班列开拓国际市场
外贸业务员核心技能要求 | Core Competencies for Foreign Trade Professionals
在当今全球化市场中,外贸业务员需要掌握多项关键技能:
- 数字营销能力 - 特别是谷歌竞价推广(Google Ads)的运营
- 国际物流知识 - 熟悉中欧班列等跨境运输方式
- 跨文化沟通 - 理解不同市场的商业习惯
In today's globalized market, foreign trade professionals must master several key skills:
- Digital marketing expertise - Especially Google Ads operation
- International logistics knowledge - Familiarity with cross-border transportation like China-Europe Railway
- Cross-cultural communication - Understanding business practices in different markets
竹山红茶国际化的成功案例 | Success Story: Zhushan Black Tea Goes Global
2023年4月13日,湖北十堰竹山县的湖北星梦茶业有限公司通过中欧班列向俄罗斯出口26吨"十星红"茶叶,价值1350万元人民币。这批茶叶预计一周内抵达莫斯科。
On April 13, 2023, Hubei Xingmeng Tea Co., Ltd. from Zhushan County exported 26 tons of "Ten-Star Black Tea" to Russia via China-Europe Railway Express, valued at 13.5 million RMB. The shipment is expected to arrive in Moscow within one week.
竹山茶产业发展规划 | Zhushan Tea Industry Development Plan
竹山县现有茶园30万亩,覆盖16个乡镇205个村。到2025年,该县计划实现:
- 茶产业综合产值突破100亿元
- 带动就业20万人
- 建成全国茶叶强县和优质生态茶出口基地
Zhushan County currently has 300,000 mu (20,000 hectares) of tea plantations across 205 villages in 16 townships. By 2025, the county aims to:
- Achieve comprehensive tea industry output value exceeding 10 billion RMB
- Create employment for 200,000 people
- Establish itself as a nationally renowned tea county and premium ecological tea export base
谷歌竞价推广服务选择建议 | Tips for Choosing Google Ads Services
对于外贸企业,选择谷歌竞价推广服务时应考虑:
- 服务商在国际市场的成功案例
- 多语言广告优化能力
- 目标市场数据分析经验
- 合理的收费模式
For foreign trade businesses, consider these factors when selecting Google Ads services:
- Provider's successful cases in international markets
- Multilingual ad optimization capabilities
- Target market data analysis experience
- Reasonable pricing models
