跨境电商进口口碑爆棚：加拿大站玩具出口合规指南与谷歌竞价推广教程
随着跨境电商的蓬勃发展，加拿大玩具市场成为中国卖家的热门选择。但想要顺利进入这个市场，必须严格遵守当地法规要求。
With the rapid development of cross-border e-commerce, the Canadian toy market has become a hot choice for Chinese sellers. However, to successfully enter this market, strict compliance with local regulations is essential.
加拿大玩具法规核心要求
Core Requirements of Canadian Toy Regulations
根据《加拿大消费品安全法》(CCPSA)，14岁及以下儿童使用的玩具必须符合以下标准：
According to the Canada Consumer Product Safety Act (CCPSA), toys for children aged 14 and under must comply with the following standards:
- 《加拿大玩具法规》(SOR/2011-17)
- 《含铅消费品法规》(SOR/2018-83)
- 《邻苯二甲酸盐法规》(SOR/2016-188)
- 《表面涂层材料法规》(SOR/2016-193)
亚马逊平台特殊要求
Amazon Platform Special Requirements
在亚马逊加拿大站销售儿童玩具，卖家需要准备以下材料：
To sell children's toys on Amazon Canada, sellers need to prepare the following materials:
- 公司名称和联系方式
- ASIN列表和商品手册
- 包含安全信息的商品图片
这些材料需发送至亚马逊安全部门邮箱：[email protected]
These materials should be sent to Amazon's safety department email: [email protected]
违规后果警示
Non-Compliance Consequences
不合规产品可能面临：
Non-compliant products may face:
- 货物扣留和罚款
- 产品强制召回
- 亚马逊销售权限限制
特殊玩具注意事项
Special Toy Considerations
电动玩具、指尖陀螺等特殊玩具可能需要额外检测标准。
Special toys like electric toys and fidget spinners may require additional testing standards.
谷歌竞价推广技巧
Google Ads Promotion Tips
针对加拿大市场的谷歌广告投放建议：
Google Ads recommendations for the Canadian market:
- 使用英语和法语双语关键词
- 突出显示安全认证信息
- 优化移动端广告展示
