跨境电商合规运营指南：四大核心品类政策详解
跨境电商合规运营指南：四大核心品类政策详解
Cross-border E-commerce Compliance Guide: Policy Analysis for 4 Core Categories
2021年跨境电商行业经历了前所未有的合规挑战。从刷单操纵评论到数据泄露事件，多家中国头部卖家因违规操作遭遇平台封号，损失惨重。
The cross-border e-commerce industry faced unprecedented compliance challenges in 2021. From review manipulation to data breaches, several Chinese top sellers suffered account suspensions due to policy violations.
电子电器商品：CE认证要求
Electronic Products: CE Certification Requirements
CE认证是进入欧盟市场的强制性安全认证，包含：
- 低电压指令(LVD)
- 电磁兼容性指令(EMC)
- 有害物质限制指令(RoHS)
CE marking is a mandatory safety certification for EU market access, including:
- Low Voltage Directive (LVD)
- Electromagnetic Compatibility (EMC)
- Restriction of Hazardous Substances (RoHS)
玩具商品：EN 71安全标准
Toys: EN 71 Safety Standards
针对14岁以下儿童的玩具必须符合EN 71标准，要求包括：
- 物理和机械性能测试
- 化学物质限制
- 年龄警示标签
Toys for children under 14 must comply with EN 71 standards, including:
- Physical and mechanical tests
- Chemical restrictions
- Age warning labels
化妆品：CPSR法规要求
Cosmetics: CPSR Regulations
欧盟化妆品法规(EU/1223/2009)要求：
- 产品安全报告(CPSR)
- CPNP通报
- 多语言标签
EU Cosmetics Regulation (EU/1223/2009) requires:
- Cosmetic Product Safety Report (CPSR)
- CPNP notification
- Multilingual labeling
个人防护品：风险分级管理
PPE: Risk Classification
个人防护装备(PPE)分为三个风险等级：
- 低风险(类别I)
- 中等风险(类别II)
- 高风险(类别III)
Personal Protective Equipment (PPE) has three risk categories:
- Low risk (Category I)
- Medium risk (Category II)
- High risk (Category III)
合规建议：选择专业的合规服务商时，需确认其具备：
- 合法注册实体
- 专业服务团队
- 本地化支持能力
Compliance Tip: When choosing compliance service providers, verify they have:
- Legal registration
- Professional team
- Local support capabilities
IGM英湃睿集团作为欧洲本土合规专家，提供一站式跨境合规解决方案，包括：
- 产品认证服务
- 税务合规管理
- 知识产权保护
As a European compliance expert, IGM offers one-stop cross-border compliance solutions including:
- Product certification
- Tax compliance
- IP protection
