谷歌收录优化：墨西哥B2B推广与亚马逊合规全攻略
谷歌收录优化：墨西哥B2B推广与亚马逊合规全攻略
Google Indexing Optimization: Complete Guide to Mexico B2B Promotion and Amazon Compliance
图片来源：图虫创意
墨西哥站点卖家注意！近期，有不少墨西哥站卖家反馈说收到了亚马逊合规政策要求邮件，其更新了关于“宠物食品”品类合规要求，卖家需在2024年1月2日前提交相关合规文件，否则商品将面临下架风险！
Attention Mexican Site Sellers! Recently, many Mexican site sellers have reported receiving Amazon compliance policy requirement emails. Amazon has updated compliance requirements for the "Pet Food" category. Sellers must submit relevant compliance documents before January 2, 2024, otherwise their products will face removal risks!
亚马逊宠物食品政策——任何供动物使用或消耗的商品都必须有一个由墨西哥国家食品卫生、安全和质量服务局（SENASICA）提供的8位授权码。根据墨西哥法规，此授权码必须显示在商品包装上。
Amazon Pet Food Policy - Any product used or consumed by animals must have an 8-digit authorization code provided by the Mexican National Service for Health, Safety and Food Quality (SENASICA). According to Mexican regulations, this authorization code must be displayed on the product packaging.
卖家需在2024年1月2日前提交合规文件并成功通过审核，否则将面临下架风险。
Sellers must submit compliance documents and pass review before January 2, 2024, otherwise they will face product removal risks.
（图片来源：亚马逊全球开店）
(Image Source: Amazon Global Selling)
复制以下链接至浏览器，登录亚马逊卖家平台，查看亚马逊墨西哥站“宠物食品”帮助页面：
Copy the following link to your browser, log in to Amazon Seller Central, and view the Amazon Mexico "Pet Food" help page:
https://sellercentral.amazon.com.mx/help/hub/reference/external/GU3T6KW3P6B8C63B?locale=zh-CN
另外，如果您在墨西哥站点销售，那么还需注意墨西哥的RFC税号合规问题！通过谷歌收录优化策略，可以更好地推广您的B2B业务。
Additionally, if you sell on the Mexican site, you also need to pay attention to Mexico's RFC tax number compliance issues! Through Google indexing optimization strategies, you can better promote your B2B business.
一、什么是墨西哥RFC税号
1. What is Mexico RFC Tax Number
RFC税号是Registro Federal de Contribuyentes的简称，是墨西哥税务局 (SAT) 分配给必须在墨西哥纳税的个人和公司的唯一税务识别号。
RFC tax number is the abbreviation of Registro Federal de Contribuyentes, which is the unique tax identification number assigned by the Mexican Tax Administration Service (SAT) to individuals and companies that must pay taxes in Mexico.
RFC 号码格式：
RFC Number Format:
- 个人: 13个字符
- Individuals: 13 characters
- 公司: 12个字符
- Companies: 12 characters
二、需注册对象
2. Who Needs to Register
- 使用墨西哥仓库
- Using Mexican warehouses
- 在墨西哥成立公司
- Establishing companies in Mexico
- 墨西哥公民
- Mexican citizens
三、注册流程
3. Registration Process
- 向当地办事处发送客户资料
- Send customer information to local office
- 收到资料后，当地办事处作为财税代表通过墨西哥税务局网站进行预约
- After receiving the information, the local office acts as a financial representative to make an appointment through the Mexican Tax Administration website
- 当地办事处向墨西哥税务局提交所有注册所需资料
- The local office submits all required registration documents to the Mexican Tax Administration
- 一旦申请获得批准，TA将获得RFC税务识别号
- Once the application is approved, they will receive the RFC tax identification number
周期：3-5个月
Processing Time: 3-5 months
四、RFC税号对卖家的影响
4. Impact of RFC Tax Number on Sellers
1. 如果没有RFC税号，亚马逊会代为扣缴16%的增值税和20%的所得税。拥有RFC税号的卖家可自行申报缴纳，同时可免除20%的所得税。
1. Without an RFC tax number, Amazon will withhold 16% VAT and 20% income tax on your behalf. Sellers with RFC tax numbers can file and pay taxes themselves and are exempt from 20% income tax.
2. 持有RFC税号的卖家可以享受更多的税收优惠，如对墨西哥境内产生的广告和运营成本进行抵扣，从而进一步降低税负成本。
2. Sellers holding RFC tax numbers can enjoy more tax benefits, such as deducting advertising and operating costs incurred in Mexico, thereby further reducing tax costs.
五、税务合规服务商
5. Tax Compliance Service Provider
TB ACCOUNTANTS创立于2009年，总部位于英国伦敦，中国分部位于深圳、厦门，公司致力于提供一站式税务合规服务，拥有14年税务问题处理经验。
TB ACCOUNTANTS was established in 2009, headquartered in London, UK, with Chinese branches in Shenzhen and Xiamen. The company is committed to providing one-stop tax compliance services with 14 years of tax problem handling experience.
如果您有任何欧洲VAT、中东VAT、查账退税、欧代、EPR注册、包装法、WEEE、英国公司注册、公司税等问题，可随时咨询英国腾邦会计事务所。
If you have any questions about European VAT, Middle East VAT, audit tax refunds, European representatives, EPR registration, packaging law, WEEE, UK company registration, corporate tax, etc., you can consult TB ACCOUNTANTS at any time.
通过专业的谷歌收录优化和合规策略，您的墨西哥B2B业务将获得更好的发展机会。
Through professional Google indexing optimization and compliance strategies, your Mexican B2B business will gain better development opportunities.
（编辑：江同）
(Editor: Jiang Tong)
