Subscribe
Sign in
Home
Archive
Leaderboard
About
Sportswear Marketing Is Getting Nicher by the Day
Plus, an interview with veteran talent exec Jose Diaz, whose client roster includes Stefon Diggs, DK Metcalf, Travis Hunter, Deion Sanders and many…
Sep 25
•
Daniel-Yaw Miller
30
3
NikeSkims: The Verdict
A well-timed and (largely) well-received launch ahead of earnings next week.
Sep 23
•
Daniel-Yaw Miller
31
5
How Kith Uses Sports to Stay Relevant
Ronnie Fieg is a master of blending the allure of sports culture with his growing universe spanning retail, fashion and luxury hospitality.
Sep 18
•
Daniel-Yaw Miller
18
3
Latest
Top
Discussions
Can Burna Boy Help On Sell Tennis-Fashion?
Also, Thierry Henry spotted wearing On clothing and sneakers.
Sep 16
•
Daniel-Yaw Miller
19
3
Nike and Drake Want You to Know That Cricket Is Cool
Plus, Adidas is doubling down on Formula 1 with a new team partnership; and beauty brands line up their latest athlete ambassador moves.
Sep 11
•
Daniel-Yaw Miller
34
6
Why Adidas Took Its Award-Winning Basketball Sneaker to the NFL
As the 2025 NFL season got underway, we were treated to one last Adidas and Anthony Edwards masterpiece for the game-changing AE 1, with help from…
Sep 9
•
Daniel-Yaw Miller
18
1
How Giorgio Armani Pioneered Luxury's Role In Sports
The late Italian designer understood the cultural power of sport in a way that few others in the fashion industry ever have.
Sep 5
•
Daniel-Yaw Miller
20
1
What if Tennis Players Changed Outfits Each Match During Grand Slams?
Naomi Osaka and Venus Williams are innovating how athletes shape their fashion strategies at major tournaments.
Sep 3
•
Daniel-Yaw Miller
27
Why Sports Logos Are Taking Cues From Luxury Brands
Caitlin Clark's Chanel-coded signature Nike logo is the latest example of how sports organisations are learning from luxury fashion when it comes to…
Aug 28
•
Daniel-Yaw Miller
28
Inside Abercrombie's NFL Deal
Whether people like it or not, the partnership is smart business.
Aug 26
•
Daniel-Yaw Miller
32
See all
Socials
Instagram
LinkedIn
SportsVerse
About
Archive
Recommendations
Sitemap
