外贸客户开发最佳软件与谷歌竞价推广案例:盘石获2亿美元融资深度分析
外贸企业寻找客户的最佳软件选择
对于从事外贸的企业而言,选择合适的客户开发软件至关重要。目前市场上主流的解决方案包括:
- Google Ads(谷歌竞价广告)
- LinkedIn Sales Navigator
- 阿里巴巴国际站
- Global Sources
- TradeKey
盘石网盟获2亿美元融资案例分析
5月4日,全球最大的中文网站联盟平台、移动网络广告技术服务商盘石宣布完成B轮2亿美元融资,资金已于4月30日全部到账。此轮融资使盘石估值达到10亿美元。
Why Did Panshi Secure $200M Funding?
1. Perfect Timing in 2B and Mobile Advertising
Panshi has positioned itself at the intersection of two major trends: the booming 2B market and the rapidly growing mobile advertising sector.
2. Solid Product and Technology Foundation
The company has developed five core advertising technology systems with significant technical barriers to entry.
盘石的核心竞争优势
- 拥有40万家合作网站资源
- 每日最高100亿次广告展示机会
- 覆盖全球10亿移动用户
- 10万个移动APP媒介资源
Panshi's Future Growth Strategy
1. Mobile Game and APP Distribution: Leveraging its massive mobile user base for precise ad targeting
2. E-commerce Market Expansion: Focusing on serving top global e-commerce brands
3. Channel and Sales Team Expansion: Planning to grow direct sales team from 250 to 1,000
对广告主的启示
盘石的成功案例表明,在数字营销领域:
1. 精准定向广告技术将越来越重要
2. 移动广告市场仍有巨大增长空间
3. 2B服务企业价值正在被资本市场认可
Key Takeaways for Advertisers
1. Precise ad targeting technology is becoming increasingly crucial
2. The mobile advertising market still has enormous growth potential
3. 2B service providers are gaining recognition in capital markets
