靠谱的海外推广SEM指南：独立站新手如何做好谷歌SEO优化
谷歌SEO优化是独立站获取自然流量、降低推广成本的关键手段。随着付费广告单价的持续上涨，布局谷歌SEO变得越来越重要。但与此同时，我们也要明白，谷歌SEO起效较慢，因此新手卖家最好提前布局。
Google SEO optimization is a key method for independent websites to obtain organic traffic and reduce promotion costs. With the continuous rise in paid advertising costs, implementing Google SEO has become increasingly important. However, it's also important to understand that Google SEO takes time to show results, so beginners should start planning early.
创建优质网站 | Building a High-Quality Website
一个符合谷歌要求的网站，可以让你的SEO优化工作事半功倍。一个优质的网站通常要符合以下3个基础条件：
A website that meets Google's requirements can make your SEO efforts twice as effective. A high-quality website should meet these three basic conditions:
- 优质域名：优先选择以.com为结尾的域名
- Quality Domain: Prefer domains ending with .com
- 网站打开速度：通过减少弹窗、压缩图片等方式提升速度
- Website Loading Speed: Improve speed by reducing pop-ups, compressing images, etc.
- 用户体验：通过问卷调查、留言板收集用户反馈
- User Experience: Collect feedback through surveys and message boards
选择合适关键词 | Choosing the Right Keywords
如何挖掘关键词？ | How to Find Keywords?
- Google搜索框的自动联想功能
- Google search box's auto-suggest feature
- 使用关键词工具如Google Keyword Planner
- Use keyword tools like Google Keyword Planner
- 分析竞争对手的关键词
- Analyze competitors' keywords
选择关键词的3个技巧： | 3 Tips for Choosing Keywords:
- 考虑用户的搜索习惯
- Consider users' search habits
- 避开过于热门或冷门的关键词
- Avoid overly popular or niche keywords
- 选择长尾关键词
- Choose long-tail keywords
专业提示： 关键词选择好后，卖家还需持续监测其转化效果。
Pro Tip: After selecting keywords, sellers should continuously monitor their conversion performance.
