深圳SEO海外推广专家解答：春节谷歌推广要不要暂停？2024Jumia最新入驻指南
深圳SEO海外推广专家解答：春节谷歌推广要不要暂停？2024Jumia最新入驻指南
Shenzhen SEO Experts Answer: Should You Pause Google Ads During CNY? 2024 Jumia Seller Guide
随着2024年Jumia首场招商大会（4月25日）临近，平台近期通过"非凡之夜颁奖盛典"等系列活动，与众多跨境电商卖家深入交流非洲市场机遇。数据显示，超过78%的中国卖家对非洲电商增长潜力持乐观态度。
As Jumia's 2024招商大会 approaches (April 25), the platform has hosted events including the "Extraordinary Night Awards Ceremony" to discuss African e-commerce opportunities. Statistics show 78%+ Chinese sellers are optimistic about Africa's e-commerce growth.
入驻必备材料 | Required Documents
1. 法人身份证复印件 | Legal representative ID copy
2. 营业执照（需与法人信息一致）| Business license (matching ID info)
3. 企业收款账户（派安盈/壹云汇）| Payment account (Payoneer/OneCloud)
注意：含"Official"的店铺需提供品牌证书 | Note: Stores with "Official" require brand certificates
物流费用新规 | 2024 Logistics Updates
• 免入库费：2023年6月起全面取消 | No inbound fees: Waived since June 2023
• 仓储优惠：海外仓商品14天免仓储费 | Storage discount: 14-day free period for FBJ
• 妥投费用：2024年2月8日起按标准收取 | Delivery fees: Standard charges effective Feb 8
春节推广策略 | CNY Promotion Tips
SEO专家建议：春节期间保持50-70%的推广预算，重点优化：
• 非洲本地节日关键词 | Local festival keywords
• 移动端广告素材优化 | Mobile ad optimization
• 物流时效说明更新 | Shipping time notifications
SEO Tip: Maintain 50-70% ad budget during CNY, focus on:
• Local holiday keywords
• Mobile ad creatives
• Shipping time updates
热门品类推荐 | Hot Selling Categories
扫码获取最新选品数据 | Scan QR for product trends:
更多问题欢迎访问Jumia卖家学习中心 | Visit Jumia Seller Learning Center for more Q&A
