外贸工厂提前放假潮来袭:跨境卖家如何应对断货危机?
外贸工厂提前放假潮来袭:跨境卖家如何应对断货危机?
Foreign Trade Factories Start Early Holidays: How Cross-border Sellers Can Avoid Stockouts?
近期中国外贸工厂出现大规模提前放假现象,与部分企业因完成年度目标主动放假不同,许多工厂是受疫情冲击、订单减少和供应链中断等因素被迫停工。
China's foreign trade factories are experiencing early holiday season. Unlike companies that voluntarily close after achieving annual targets, many are forced to shut down due to pandemic impacts, reduced orders and supply chain disruptions.
典型停工案例包括:
Notable cases include:
- 清远陶瓷企业自2021年10月20日起无限期停工
- Qingyuan ceramic company suspended production indefinitely from October 20, 2021
- 重庆汽车内饰企业放假长达三个月
- Chongqing auto interior company announced three-month holiday
- 深圳塑胶企业2021年12月1日提前放年假
- Shenzhen plastic company started holiday season on December 1, 2021
工厂提前放假的深层原因
Root Causes of Early Factory Holidays
调研显示60%跨境卖家库存周转率下降,74%库存量高于2020年同期。外贸工厂面临三大困境:
Surveys show 60% cross-border sellers report lower inventory turnover, with 74% having higher stock than 2020. Factories face three major challenges:
- 限电限产政策影响
- Power rationing policies
- 原材料价格暴涨挤压利润
- Soaring raw material costs
- 疫情导致供应链不稳定
- Unstable supply chains due to COVID
跨境卖家的应对策略
Strategies for Cross-border Sellers
精准备货成为关键:
Precise inventory planning is crucial:
- 提前1-2个月启动春节备货
- Start Spring Festival preparations 1-2 months in advance
- 重点关注纺织等受影响严重品类
- Focus on severely affected categories like textiles
- 利用政府就地过年政策稳定供应链
- Utilize government policies encouraging local holidays
杭州、义乌等地为留岗人员提供300-600元消费券及流量补贴,有助于缓解节后用工荒。
Hangzhou, Yiwu and other cities offer 300-600 yuan vouchers and data packages to retain workers, helping address post-holiday labor shortages.
专家建议:卖家应结合海外市场趋势报告,优化库存结构,同时关注工厂复工时间表。
Expert advice: Sellers should optimize inventory based on overseas market trends and monitor factory reopening schedules.
