外贸鞋与正品鞋的区别 - 揭秘iHerb推广背后的行业真相
在跨境电商平台如iHerb的谷歌推广中，我们经常看到各种"外贸原单"鞋类产品的广告。但究竟什么是外贸鞋？它们和正品有什么区别？本文将为您深度解析这个行业的秘密。
In cross-border e-commerce platforms like iHerb's Google ads, we often see advertisements for various "foreign trade original" footwear products. But what exactly are foreign trade shoes? How do they differ from genuine products? This article will provide an in-depth analysis of the secrets of this industry.
外贸鞋的本质
The Nature of Foreign Trade Shoes
外贸鞋实际上分为两种主要类型：
Foreign trade shoes can actually be divided into two main types:
1. 外销尾货或质检不合格产品
1. Export leftovers or quality-inspected failed products
这些是代工厂生产后剩下的库存，或是某些方面未通过质检的产品。贸易商会批量收购这些产品，再转售给批发商。这类产品虽然是原厂生产，但通常会有一些小瑕疵。
These are leftover inventory from OEM factories or products that failed quality inspection in certain aspects. Traders will purchase these products in bulk and then resell them to wholesalers. Although these products are originally manufactured, they usually have some minor flaws.
2. 仿制品
2. Replicas
这是根据正品开模生产的仿制产品。不同厂家的技术水平不同，仿制品的质量也参差不齐。为了满足市场需求，很多商家会直接复制大牌款式进行生产。
These are replica products produced based on genuine molds. The technical level of different manufacturers varies, so the quality of replicas also varies. To meet market demand, many merchants will directly copy big brand styles for production.
外贸鞋市场的现状
The Current Situation of the Foreign Trade Shoe Market
由于原单尾货数量有限，供不应求，许多商家不得不转向生产仿制品。好的版型和低成本的仿制品往往更受欢迎，这也是市场上仿制品泛滥的主要原因。
Due to the limited quantity of original leftovers and high demand, many merchants have to turn to producing replicas. Good designs and low-cost replicas are often more popular, which is also the main reason for the proliferation of replicas in the market.
在iHerb等平台的谷歌推广中，消费者需要特别注意区分真正的外贸尾货和仿制品。了解这些内幕，可以帮助您做出更明智的购物决策。
In Google ads on platforms like iHerb, consumers need to pay special attention to distinguishing between genuine foreign trade leftovers and replicas. Understanding these inside stories can help you make smarter shopping decisions.
