权威SEO推广专业解析：为什么谷歌推广没有询盘？创业赚钱必须掌握的销售技巧
创业如何赚钱？不懂销售怎么行？
How to make money in business? Sales skills are absolutely essential!
创业公司只有跨越销售类型和能力这两个难关，才能最终取得业绩的辉煌。如今，许多有抱负的人都想踏上创业之路，但创业面临的一个重要问题就是如何盈利。然而，很多创业朋友未能撑到盈利的那一天。要想盈利，必须懂得销售。
销售人员的三大类型
Three Major Types of Sales Professionals
1. 人脉型销售 Network-based Sales
这类销售有一个重要特质：他们很容易与人打成一片。能力强的人脉型销售进入任何场合都能迅速掌控现场气氛。
Key trait: Excellent at networking and creating social connections quickly in any setting.
2. 产品技术型销售 Product/Technical Sales
这类销售通常是产品经理或从技术岗位转型的人员。使用这类销售人员的公司通常以技术/产品为导向。
Usually product managers or technical professionals transitioning to sales roles, working in tech-driven companies.
3. 行业型销售 Industry-focused Sales
这类销售比较特殊，他们可以说是全面发展，也可以说他们不专精。他们是一种多元化的类型。
Versatile professionals with comprehensive industry knowledge and well-rounded sales capabilities.
优秀销售必备的四大核心能力
Four Core Competencies of Top Sales Professionals
1. 专业的Presentation能力 Professional Presentation Skills
不是简单地读完PPT内容，而是要能够用最简洁的方式完整表达重点。
Not just reading slides, but effectively communicating key points concisely.
2. 3分钟销售法则 The 3-Minute Rule
需要在3分钟内清楚地说明产品的特点和优势。
Must articulate product features and benefits clearly within 3 minutes.
3. 挖掘深层需求 Identifying Deep Needs
要能够判断和挖掘出客户的真正需求。
Capable of uncovering the client's real underlying needs.
4. 找出决策人 Finding the Decision Maker
需要具备"找出决策人"的能力，这不一定是你接触的客户代表。
Must identify the actual decision maker, who may not be your primary contact.
为什么谷歌推广没有询盘？
Why Google Ads Get No Inquiries?
很多企业投入谷歌推广却收效甚微，主要原因包括：
Common reasons for poor Google Ads performance include:
1. 目标客户定位不准确 Inaccurate target audience
2. 广告文案缺乏吸引力 Unappealing ad copy
3. 落地页转化率低 Low-converting landing pages
4. 缺乏专业的SEO优化 Lack of professional SEO optimization
创业成功的销售之道
The Sales Path to Startup Success
创业公司必须建立专业的销售体系：
Startups must establish professional sales systems:
1. 明确销售类型定位 Define your sales type
2. 培养核心销售能力 Develop core sales competencies
3. 建立科学的销售流程 Create scientific sales processes
4. 持续优化销售策略 Continuously optimize sales strategies
只有同时做好SEO推广和销售体系建设，创业公司才能在激烈的市场竞争中脱颖而出。
Only by excelling in both SEO promotion and sales system building can startups stand out in competitive markets.
