外贸接单平台首选：谷歌推广优势与代加工订单获取指南
为什么外贸企业首选谷歌推广？
Why Choose Google Ads for Foreign Trade?
谷歌作为全球最大搜索引擎，覆盖200+国家和地区，能精准触达海外采购商。其PPC广告模式可实现：
As the world's largest search engine covering 200+ countries, Google precisely targets overseas buyers. Its PPC model offers:
- 关键词定向投放 | Keyword-targeted advertising
- 多语言广告展示 | Multilingual ad display
- 实时效果追踪 | Real-time performance tracking
四大代加工订单获取渠道
4 Reliable Ways to Get OEM Orders
1. 外贸公司合作 | Cooperate with Trading Companies
适合外贸新手工厂，虽然利润较低（约5-10%），但能快速积累：
Ideal for beginners with lower profit margins (5-10%) but fast-track experience:
- 国际产品标准认知 | Understanding international standards
- 外贸流程经验 | Export procedure knowledge
2. 大厂外包订单 | Subcontract from Large Manufacturers
需具备三项核心能力：
Requires 3 core competencies:
- 月产能≥5万件 | Monthly capacity ≥50,000pcs
- ISO认证体系 | ISO certification
- 准时交付记录 | On-time delivery history
3. 展会名录开发 | Exhibition Buyer List Development
预算有限企业的高性价比方案：
Cost-effective solution with 80%+ accuracy:
| 名录类型 | List Type | 价格区间 | Price Range |
|---|---|
| 广交会 | Canton Fair | $200-500/份 |
| 海外展会 | Overseas Exhibitions | $300-800/份 |
4. 社交媒体营销 | Social Media Marketing
重点平台运营策略：
Key platform strategies:
- LinkedIn：建立企业主页，加入500+行业群组
- LinkedIn: Create company page, join 500+ groups
- Facebook：每周发布3-5条产品视频
- Facebook: Post 3-5 product videos weekly
- Instagram：使用30+行业标签
- Instagram: Use 30+ industry hashtags
专家建议： 建议组合使用2-3种渠道，新企业可优先选择外贸公司合作+社交媒体开发。
Pro Tip: Combine 2-3 channels. Beginners should start with trading companies + social media.
