福建SEO推广效果分析：为何谷歌推广没效果？外贸订单格式指南
速度第一的福建SEO推广效果如何？
How effective is speed-first Fujian SEO promotion?
福建地区的SEO推广以"速度第一"为特色，这种推广方式主要针对百度等中文搜索引擎优化。其优势在于：见效快、成本低、本地化服务好，特别适合面向国内市场的中小企业。
Fujian's SEO promotion features "speed first", mainly targeting Chinese search engines like Baidu. Its advantages include: fast results, low cost, good localization services, making it particularly suitable for SMEs targeting the domestic market.
为什么谷歌推广没效果？
Why is Google Ads ineffective?
很多外贸企业反映谷歌推广效果不佳，主要原因包括：
Many foreign trade companies report poor results from Google Ads, mainly due to:
- 关键词选择不当，没有针对目标市场优化
- Poor keyword selection, not optimized for target markets
- 落地页体验差，转化率低
- Poor landing page experience, low conversion rate
- 广告定位不精准，预算分配不合理
- Inaccurate ad targeting, unreasonable budget allocation
- 没有持续优化广告系列
- Lack of continuous campaign optimization
外贸订单标准格式指南
Foreign Trade Order Format Guide
虽然外贸订单没有统一模板，但基本应包含以下要素：
Although there is no uniform template for foreign trade orders, they should basically include the following elements:
- 买卖双方信息(Buyer/Seller information)
- 日期和发票号(Date and Invoice No.)
- 产品明细：款号、颜色、数量、单价、金额(Product details: style No., color, quantity, unit price, amount)
- 总数量和总金额(Total quantity and amount)
- 交货期、溢短装等条款(Delivery time, more or less clause, etc.)
使用Excel制作订单非常方便，可以随时根据业务需求调整格式。重要的是确保所有关键交易条款清晰明确，避免后续纠纷。
Using Excel to create orders is very convenient and can be adjusted according to business needs. The key is to ensure all critical trade terms are clear to avoid subsequent disputes.
