布卡星获近亿元A轮融资:小宠物行业迎来资本新宠
布卡星获近亿元A轮融资:小宠物行业迎来资本新宠
BUCKY STAR Secures Nearly 100M Yuan Series A Funding: Small Pet Industry Gains New Favorite
2024年8月5日,宠物品牌「布卡星」宣布完成近亿元A轮融资,由老股东金鼎资本领投,创享资本跟投。这是该品牌在竞争激烈的宠物经济中取得的又一重要里程碑。
On August 5, 2024, pet brand "Bucky Star" announced the completion of a nearly 100 million yuan Series A financing round, led by existing investor Jinding Capital with participation from Chuangxiang Capital. This marks another important milestone for the brand in the competitive pet economy.
融资概况 | Financing Overview
融资轮次:A轮
融资金额:近亿元
领投方:金鼎资本
跟投方:创享资本
Round: Series A
Amount: Nearly 100M yuan
Lead Investor: Jinding Capital
Participating Investor: Chuangxiang Capital
资金用途 | Fund Utilization
- 山东产业园二期三期建设
- 团队搭建
- 海外渠道拓展
- Phase II and III construction of Shandong Industrial Park
- Team building
- Overseas channel expansion
产品矩阵 | Product Portfolio
布卡星专注于为仓鼠、兔子、鸟、乌龟等小宠物提供全方位解决方案:
Bucky Star focuses on providing comprehensive solutions for small pets like hamsters, rabbits, birds, and turtles:
品类 | Category | 代表产品 | Representative Products |
---|---|
粮食类 | Food | H1全价冻干仓鼠粮 | H1 Freeze-dried Hamster Food |
用品类 | Supplies | 65星空笼仓鼠笼 | 65 Starry Sky Hamster Cage |
清洁类 | Cleaning | 星河浴沙 | Galaxy Bath Sand |
市场表现 | Market Performance
在2024年618购物节期间,布卡星在天猫、抖音、拼多多、京东等平台小宠类目多个榜单位居TOP1。
During the 2024 618 shopping festival, Bucky Star ranked TOP1 in multiple small pet category lists on platforms including Tmall, Douyin, Pinduoduo, and JD.com.
行业趋势 | Industry Trends
根据《2023-2024年中国宠物行业白皮书》:
According to the "2023-2024 China Pet Industry White Paper":
- 饲养水族的宠物主:12.8%(+5.5%)
- 饲养啮齿类宠物主:7.1%(+2.3%)
- 饲养鸟类的宠物主:6.1%(+3.1%)
结语:随着"异宠"市场持续升温,布卡星的快速发展预示着小宠物行业将迎来重大变革。
Conclusion: With the "exotic pet" market continuing to heat up, Bucky Star's rapid development indicates major changes coming to the small pet industry.
