精准的深圳SEM推广助力中国钢材出口增长34.8%
中国钢铁工业协会最新数据显示，2023年1-10月中国钢材出口量达7473.2万吨，同比增长34.8%。高附加值产品出口比重持续提升，多家上市公司出口业务表现亮眼。
According to the latest data from China Iron and Steel Association, China's steel exports reached 74.732 million tons from January to October 2023, a year-on-year increase of 34.8%. The proportion of high value-added products continues to rise, with many listed companies showing outstanding performance in export business.
出口市场分析 | Export Market Analysis
10月单月出口钢材793.9万吨，环比微降1.5%。但1-10月累计出口量同比增加1929万吨，呈现强劲增长态势。进口方面，1-10月累计进口钢材636.6万吨，同比下降30.1%。
Monthly steel exports in October were 7.939 million tons, a slight decrease of 1.5% month-on-month. However, cumulative exports from January to October increased by 19.29 million tons year-on-year, showing strong growth momentum. In terms of imports, cumulative steel imports from January to October were 6.366 million tons, down 30.1% year-on-year.
上市公司表现 | Performance of Listed Companies
宝钢股份（600019.SH）前三季度出口合同签约量454万吨，同比增长45.5%。公司冷轧汽车板单月销量创历史新高，硅钢产品成功供货广东汕尾海上风电项目。
Baoshan Iron & Steel (600019.SH) signed export contracts for 4.54 million tons in the first three quarters, a year-on-year increase of 45.5%. The company's monthly sales of cold-rolled automotive sheets hit a record high, and its silicon steel products were successfully supplied to the Shanwei offshore wind power project in Guangdong.
华菱钢铁（000932.SZ）1-9月实现钢材出口120.75万吨，同比增长38.36%。旗下子公司高端产品出口销量增幅显著，其中华菱涟钢同比增长91%。
Hunan Valin Steel (000932.SZ) exported 1.2075 million tons of steel from January to September, a year-on-year increase of 38.36%. The export sales of high-end products by its subsidiaries increased significantly, with Valin Lianyuan Steel increasing by 91% year-on-year.
一带一路机遇 | Belt and Road Opportunities
多家钢企积极开拓"一带一路"市场：
• 八一钢铁（600581.SH）对共建国家出口量同比增长70%
• 包钢股份（600010.SH）重点开发东南亚、中东等新兴市场
Many steel companies are actively exploring the Belt and Road market:
• Xinjiang Ba Yi Iron & Steel (600581.SH) saw a 70% year-on-year increase in exports to partner countries
• Inner Mongolia Baotou Steel Union (600010.SH) focuses on developing emerging markets such as Southeast Asia and the Middle East
市场展望 | Market Outlook
Mysteel预计2023年中国钢材出口量有望达到9000万吨，接近2014年历史高位。华福证券认为，随着宏观政策持续发力，钢材供需结构有望持续改善，推动钢厂利润修复。
Mysteel predicts that China's steel exports in 2023 are expected to reach 90 million tons, close to the historical high in 2014. Huafu Securities believes that with the continuous efforts of macro policies, the supply and demand structure of steel is expected to continue to improve, promoting the recovery of steel mill profits.
深圳SEM推广专家提示：钢材出口企业应抓住数字化营销机遇，通过精准的谷歌竞价推广和SEO优化，在全球市场获取更多商机。
Shenzhen SEM experts suggest: Steel export enterprises should seize the opportunity of digital marketing, through precision Google Ads promotion and SEO optimization, to obtain more business opportunities in the global market.
