谷歌收录优化驱动品牌出海：东风柳汽SEO推广与竞价实战案例解析
必须选择的吴中SEO推广有前景吗？谷歌海外旅游竞价推广是真的吗？案例解析 Is Wuzhong SEO Promotion Worth It? Is Google Overseas Tourism Bidding Real? Case Analysis 东风柳州汽车有限公司（以下简称东风柳汽）是东风汽车公司的控股子公司，是国家大型一档企业、ISO9001质量体系认证企业、国家3C认证企业。公司位于南国工业重镇——广西柳州，分别建有机加工基地、商用车基地、乘用车基地。 Dongfeng Liuzhou Motor Co., Ltd. (hereinafter referred to as Dongfeng Liuqi) is a holding subsidiary of Dongfeng Motor Corporation. It is a national first-class large-scale enterprise, ISO9001 quality system certified enterprise, and China Compulsory Certification (3C) enterprise. The company is located in Liuzhou, Guangxi, with separate bases for machinery processing, commercial vehicles, and passenger vehicles. 东风柳汽独立站品牌出海获客成果 Dongfeng Liuqi's Independent Website Brand Globalization Results 在品牌出海获客方面，东风柳汽目前从独立站平均每天收获至少三封精准询盘，仅询盘表单（不包含邮件、WhatsApp等其他联系方式）的询盘已有超500封。 In terms of brand globalization and lead generation, Dongfeng Liuqi currently receives an average of at least three precise inquiries per day through its independent website. The inquiry forms alone (excluding other contact methods such as email and WhatsApp) have already exceeded 500. 目标一致 共达彼岸 Shared Goals, Reaching the Destination Together 疫情突起，线下获客渠道受阻，2020年的东风柳汽在面对新的时局制定了新的策略，其中有一条“夯实网络建设，分层打造网络梯队”，这意味着海外互联网营销渠道的数量和质量建设将成为东风柳汽外贸业务的核心工作。 With the sudden outbreak of the pandemic, offline lead generation channels were blocked. In 2020, Dongfeng Liuqi formulated new strategies to adapt to the changing landscape, one of which was "strengthening online construction and building a hierarchical network echelon." This meant that the quantity and quality of overseas internet marketing channels would become the core focus of Dongfeng Liuqi's foreign trade business. 品牌推广——搜索引擎优化 Brand Promotion—Search Engine Optimization 如果说优质的独立站是企业形象的载体，那么独立站推广的深意便是将品牌形象刻画到全球意向互联网用户的印象中。 If a high-quality independent website is the carrier of a company's image, then the deeper meaning of independent website promotion is to engrave the brand image into the minds of global internet users with purchasing intent. 降本增效——人工智能的私有化运用 Cost Reduction and Efficiency Improvement—Privatized Application of AI 全球搜作为用AI赋能海外独立站营销的先锋产品，在进行东风柳汽的项目推进中，利用企业知识及行业知识对AI进行强化训练，培养出了适用于东风柳汽的私有化AI。 As a pioneer in AI-powered overseas independent website marketing, Global Search strengthened AI training using corporate and industry knowledge during the Dongfeng Liuqi project, developing a privatized AI tailored for Dongfeng Liuqi. 未来深化合作 Future Deepening Cooperation 2024年不仅是东风柳汽建厂70周年，同时也是东风风行实施新能源化转型的关键年，随着新能源渗透率逐渐提高，低线市场需求增加，合资车企销量放缓，中国汽车品牌技术加速革新。 2024 marks not only the 70th anniversary of Dongfeng Liuqi's founding but also a critical year for Dongfeng Fengxing's new energy transformation. With the gradual increase in new energy penetration, rising demand in lower-tier markets, slowing sales of joint-venture automakers, and accelerated technological innovation among Chinese auto brands, the industry is undergoing significant changes. 合作共赢 Win-Win Cooperation 东风柳汽正处于品牌转型及新品发布的关键时期，相信在双方的紧密协同下，全球搜会继续用专业的服务、前沿的技术助力东风柳汽的品牌转型之声响彻海外！ Dongfeng Liuqi is currently in a critical period of brand transformation and new product launches. With close collaboration between both parties, Global Search will continue to leverage professional services and cutting-edge technology to help Dongfeng Liuqi's brand transformation resonate globally!