谷歌留痕技术赋能：跨境电商从SEO到广告投放的终极增长指南
跨境电商谷歌广告推广终极指南：从建站到投放全流程解析 The Ultimate Guide to Google Ads for Cross-Border E-commerce: From Website Building to Ad Campaigns 在数字营销时代，掌握谷歌广告技巧已成为跨境电商成功的必备技能。 本指南将为您详细解析从网站建设到广告投放的全流程解决方案，帮助您提升广告ROI，实现业务增长。 In the digital marketing era, mastering Google Ads has become an essential skill for cross-border e-commerce success. This guide provides a comprehensive solution from website building to ad campaigns, helping you improve ROI and achieve business growth. 核心课程内容 | Core Curriculum 1. 网站建设基础篇 - 投广告要不要个好网站？ 1. Website Fundamentals - Do You Need a Good Website for Ads? 2. 技术外包指南 - 完全不懂技术怎么外包网站？ 2. Tech Outsourcing Guide - How to Outsource Without Technical Knowledge? 3. 自主建站方案 - 有没有办法自己亲手建站？ 3. DIY Website Solutions - Can You Build a Site Yourself? 4. 盈利模式分析 - 赚钱的独立站长什么样子？ 4. Profit Model Analysis - What Does a Profitable Website Look Like? 5. 账户安全策略 - 我要怎么安全开户？ 5. Account Security Strategies - How to Open Accounts Safely? 6. 广告投放渠道 - 广告都投到哪里去了？ 6. Ad Placement Channels - Where Do Ads Get Placed? 7. 后台操作简化 - 后台太复杂看带了怎么办？ 7. Dashboard Simplification - How to Navigate Complex Interfaces? 8. 数据分析方法 - 怎么统计网站的盘量？ 8. Data Analytics Methods - How to Track Website Metrics? 9. 竞价优化技巧 - 怎么出价才能更省钱？ 9. Bidding Optimization - How to Bid More Efficiently? 10. 成功案例研究 - 0大型机城的着页案例 10. Success Case Studies - Top Landing Page Examples 11. 着陆页设计 - 制作着满页的思路？ 11. Landing Page Design - How to Create Effective Pages? 目标受众 | Target Audience 本课程特别适合： • 跨境电商从业者 • 数字营销新手 • 独立站运营人员 • 希望提升广告ROI的企业主 This course is ideal for: • Cross-border e-commerce practitioners • Digital marketing beginners • Independent website operators • Business owners looking to improve ad ROI 通过本指南，您将掌握： • 谷歌广告投放的核心策略 • 跨境电商网站建设的最佳实践 • 广告投放效果优化的实用技巧 Through this guide, you will master: • Core strategies for Google Ads campaigns • Best practices for cross-border e-commerce website building • Practical techniques for optimizing ad performance