温州眼镜出口逆势增长：欧美市场贡献近70%份额
核心数据：2023年1-11月，温州眼镜出口额达48.34亿元，同比增长4.21%，成为当地十大出口产品中唯一保持增长品类。
Key Data: From January to November 2023, Wenzhou eyewear exports reached 4.834 billion yuan, a year-on-year increase of 4.21%, making it the only growing category among the top ten export products in the region.
在全球外贸环境承压的背景下，温州眼镜产业交出了一份亮眼的成绩单。据温州海关最新统计，前11个月眼镜出口呈现以下特点：
Against the backdrop of global foreign trade pressures, Wenzhou's eyewear industry has delivered impressive results. According to the latest statistics from Wenzhou Customs, eyewear exports in the first 11 months showed the following characteristics:
1. 欧美市场主导
• 美国市场：出口17.54亿元（+6.66%）
• 欧盟市场：出口16.2亿元（+4.42%）
• 合计占比：69.72%的温州眼镜出口份额
1. European and American Markets Dominate
• US market: 1.754 billion yuan (+6.66%)
• EU market: 1.62 billion yuan (+4.42%)
• Combined share: 69.72% of Wenzhou's eyewear exports
2. 产品结构升级
温州眼镜商会会长吴建敏指出："企业已从低端太阳镜转向中高端市场，为国际品牌代工的产品在欧美终端售价可达100-200美元。"
2. Product Structure Upgrade
Wu Jianmin, president of Wenzhou Eyewear Chamber of Commerce, noted: "Companies have shifted from low-end sunglasses to mid-to-high-end markets, with OEM products for international brands reaching $100-200 in European and American retail markets."
3. 品类创新突破
光学眼镜出口额10.02亿元（+14.6%），显示温州企业在矫正视力、护目等专业领域的技术积累获得国际市场认可。
3. Category Innovation Breakthrough
Optical eyewear exports reached 1.002 billion yuan (+14.6%), demonstrating Wenzhou companies' technological expertise in vision correction and protective eyewear has gained international recognition.
企业案例：浙江泰德光学有限公司副总经理唐浩鸣表示："我们95%产品出口，国际品牌订单已排至明年3月。"这印证了温州眼镜企业的国际竞争力。
Enterprise Case: Tang Haoming, deputy general manager of Zhejiang Taide Optical Co., Ltd., stated: "95% of our products are exported, with international brand orders scheduled through March next year." This confirms the international competitiveness of Wenzhou eyewear companies.
行业展望：随着全球视力健康需求增长和消费升级趋势延续，温州眼镜产业通过持续的技术创新和品质提升，有望在2024年保持出口增长势头。
Industry Outlook: With growing global demand for vision health and continued consumption upgrading trends, Wenzhou's eyewear industry is expected to maintain export growth momentum in 2024 through continuous technological innovation and quality improvement.
