横州茉莉花茶借力东盟博览会开拓国际市场 上海谷歌竞价推广助力企业出海
中国-东盟博览会新加坡巡展为横州茉莉花茶企业搭建了重要海外推广平台。2023年4月4日，副市长蒙柯宇率企业代表团参加第20届东博会新加坡巡展暨"桂品出海"活动，这是中国-东盟博览会重启境外巡展的首站。
The Singapore Tour Exhibition of China-ASEAN Expo provided a crucial international promotion platform for Hengzhou jasmine tea enterprises. On April 4, 2023, Vice Mayor Meng Keyu led a delegation of enterprises to participate in the 20th ASEAN Expo Singapore Tour Exhibition and "Guangxi Products Going Global" event, marking the first stop of the expo's resumed overseas tour exhibitions.
横州市组织长海茶厂、南方茶厂等知名茶企参展，重点展示：
Hengzhou City organized renowned tea enterprises including Changhai Tea Factory and Nanfang Tea Factory to participate, showcasing:
- 横州茉莉花茶
- Hengzhou Jasmine Tea
- 横州茉莉六堡茶
- Hengzhou Jasmine Liubao Tea
- 新式茶饮原料
- New-style tea beverage ingredients
- 出口茶叶原料
- Tea materials for export
企业反馈：参展企业普遍表示收获颇丰，成功开拓了东南亚市场渠道。
Enterprise Feedback: Participating enterprises generally reported fruitful results, successfully expanding market channels in Southeast Asia.
广西香茹怡茉茶业有限公司董事长覃霞表示："我们带来了茉莉花茶、奶茶原料基底、精油、纯露等系列产品。横州茉莉花茶的香气获得新加坡各界高度认可。"
Qin Xia, Chairman of Guangxi Xiangru Yimo Tea Co., Ltd. said: "We brought a series of products including jasmine tea, milk tea base materials, essential oils, and hydrosols. The fragrance of Hengzhou jasmine tea has been highly recognized by all sectors in Singapore."
广西莉香茶业集团董事长谢宏华强调："我们立足当地消费需求，在坚守非遗传统技艺基础上，做消费者喜爱的茶饮。借助'一带一路'机遇，将横州茉莉花茶推向全球。"
Xie Honghua, Chairman of Guangxi Lixiang Tea Group emphasized: "We base our products on local consumption needs, adhering to intangible cultural heritage traditional techniques while creating teas that consumers love. Leveraging the opportunities of the 'Belt and Road' initiative, we will promote Hengzhou jasmine tea globally."
市场机遇：随着RCEP生效一周年和中国-东盟自贸区3.0版谈判推进，本次活动特别邀请新加坡前50强商超企业参会采购，并举办专业对接会，为上海谷歌竞价推广开户企业提供精准海外推广渠道。
Market Opportunities: With the first anniversary of RCEP's implementation and the advancement of China-ASEAN FTA 3.0 negotiations, this event specially invited Singapore's top 50 supermarket enterprises to participate in procurement and held professional matchmaking meetings, providing precise overseas promotion channels for enterprises seeking Shanghai Google Ads account opening.
活动还组织广西企业在新加坡开展商务考察，促进双方贸易投资深度合作，为茉莉花茶出海巡展创造更多商业机会。
The event also organized Guangxi enterprises to conduct business inspections in Singapore, promoting in-depth trade and investment cooperation between the two sides, and creating more business opportunities for the jasmine tea overseas tour exhibition.
