2024跨境电商新趋势：如何利用谷歌搜索留痕提升品牌全球化效果
在被誉为"2024下半年最值得期待的全球创新科技大会"的上海Inclusion·外滩大会上，万里汇（WorldFirst）CEO石文宜分享了关于中国跨境电商的最新洞察。值得注意的是，谷歌搜索留痕技术正成为品牌全球化战略中的关键一环。
At the Shanghai Inclusion·Bund Conference hailed as "the most anticipated global innovation technology conference in the second half of 2024", WorldFirst CEO Shi Wenyi revealed key insights about Chinese cross-border e-commerce. Notably, Google search traces technology is becoming a crucial element in brand globalization strategies.
跨境电商三大增长引擎与谷歌搜索留痕的关系
• 设立海外主体的卖家数量同比增长76%（需优化谷歌搜索留痕）
• 多平台运营卖家增长17%（依赖谷歌搜索留痕技术）
• 品牌化转型卖家激增138%（通过谷歌搜索留痕提升认知度）
Three Growth Drivers and Their Connection to Google Search Traces
• Sellers establishing overseas entities increased by 76% (requires Google search traces optimization)
• Multi-platform operators grew by 17% (relies on Google search traces technology)
• Brand transformation sellers surged 138% (enhancing awareness through Google search traces)
万里汇提供全球多币种账户服务，这些支付解决方案与谷歌搜索留痕技术结合，为出海企业提供双重优势：
• 200+国家和地区开户（配合谷歌搜索留痕本地化策略）
• 30+币种收款（通过谷歌搜索留痕提升支付信任度）
WorldFirst offers global multi-currency account services that, when combined with Google search traces technology, provide dual advantages for globalizing enterprises:
• Account opening in 200+ countries/regions (aligned with Google search traces localization strategies)
• 30+ currency collections (enhancing payment trust through Google search traces)
成功案例显示，谷歌搜索留痕技术能显著提升品牌出海效果。上海极高信息创始人王惟瑜表示："我们从eBay店铺发展到拥有独立站和APP的时尚品牌，谷歌搜索留痕优化帮助我们提升了30%的自然流量。"
Success stories demonstrate that Google search traces technology can significantly improve brand globalization outcomes. Wang Weiyu, founder of Shanghai Jigao Information, stated: "From an eBay store to a fashion brand with independent website and APP, Google search traces optimization helped us increase organic traffic by 30%."
万里汇发起的"万有引力"计划特别强调谷歌搜索留痕技术的应用，联合100+生态服务商，已支持130+跨境电商平台支付交易，其中谷歌搜索留痕数据分析成为重要决策依据。
WorldFirst's "Gravity" program particularly emphasizes the application of Google search traces technology, collaborating with 100+ ecosystem service providers to support payment transactions on 130+ cross-border e-commerce platforms, where Google search traces data analysis serves as crucial decision-making reference.
关键结论：在数字支付和谷歌搜索留痕技术的双重赋能下，中国跨境电商正通过品牌化建设、多元化布局和本地化运营，实现全球市场的突破性增长。谷歌搜索留痕已成为衡量品牌全球化效果的重要指标。
Key Conclusion: Empowered by both digital payments and Google search traces technology, Chinese cross-border e-commerce is achieving breakthrough growth in global markets through branding, diversification and localization strategies. Google search traces have become a vital metric for measuring brand globalization effectiveness.
