如何通过SEO优化获取宁波外贸订单?谷歌竞价推广全攻略
如何通过SEO优化获取宁波外贸订单?谷歌竞价推广全攻略
How to Get Ningbo Foreign Trade Orders Through SEO? Complete Guide to Google Ads Promotion
对于外贸企业来说,获取订单是生存发展的关键。本文将为您详细介绍三种高效获取外贸订单的方法,并分享谷歌竞价推广的实用技巧。
For foreign trade enterprises, obtaining orders is the key to survival and development. This article will introduce three effective methods to obtain foreign trade orders in detail and share practical tips for Google Ads promotion.
1. 与外贸公司合作获取订单
1. Cooperate with Foreign Trade Companies to Obtain Orders
外贸初期如果找不到加工订单,但产品质量有优势且能保证交货期,可以选择与外贸公司合作。这是最快速获取稳定订单的方式之一。
If you can't find processing orders in the early stage of foreign trade, but your product quality is superior and delivery time can be guaranteed, you can choose to cooperate with foreign trade companies. This is one of the fastest ways to obtain stable orders.
2. 利用海关数据寻找国外买家
2. Use Customs Data to Find Foreign Buyers
通过"HS编码"可以获取所有"对产品有采购需求"的外国买家信息。小型工厂可以考虑在这方面投资,直接接单。
Through "HS Code", you can obtain information of all foreign buyers who "have procurement needs for products". Small factories can consider investing in this aspect to receive orders directly.
一些网站提供免费的海关数据查询服务,只需在搜索框中输入"关键词或HS编码",每天就能免费查看部分数据。
Some websites provide free customs data query services. Just enter "keywords or HS Code" in the search box, and you can view some data for free every day.
3. 注册外贸B2B平台获取询盘
3. Register on Foreign Trade B2B Platforms to Obtain Inquiries
选择合适的外贸B2B平台付费入驻后,需要找专业人士对产品进行全方位包装,以文字和图片形式发布到平台。
After choosing a suitable foreign trade B2B platform to pay for, you need to find professionals to package your products comprehensively and publish them on the platform in text and picture forms.
SEO优化建议:研究平台排名规则,坚持更新和维护产品信息,提高产品曝光率。这是获取高质量询盘的关键。
SEO optimization suggestion: Study the platform's ranking rules, persist in updating and maintaining product information, and improve product exposure. This is the key to obtaining high-quality inquiries.
谷歌竞价推广技巧
Google Ads Promotion Tips
1. 精准定位关键词:使用Google Keyword Planner工具分析关键词搜索量和竞争度
1. Accurate keyword targeting: Use Google Keyword Planner tool to analyze keyword search volume and competition
2. 优化广告文案:标题包含核心关键词,描述突出产品优势
2. Optimize ad copy: Include core keywords in the title and highlight product advantages in the description
3. 设置合理的出价策略:根据转化率调整出价,控制广告成本
3. Set reasonable bidding strategy: Adjust bids based on conversion rate to control advertising costs
