上海文化贸易突破千亿大关：游戏动漫领航出海新浪潮
上海 - 近年来，上海文化贸易实现历史性突破，2021年首次达到千亿元人民币规模，标志着中国文化产业"走出去"战略取得重大成果。
Shanghai - In recent years, Shanghai's cultural trade has achieved a historic breakthrough, reaching the 100 billion yuan mark for the first time in 2021, marking a major achievement in China's "going global" strategy for the cultural industry.
2021年上海文化贸易关键数据：
Key data of Shanghai's cultural trade in 2021:
- 文化产品和服务进出口总额162.49亿美元，同比增长54.14%
- Total import and export of cultural products and services reached $16.249 billion, up 54.14% year-on-year
- 文化产品进出口额109.99亿美元，首次突破百亿美元大关
- Import and export of cultural products reached $10.999 billion, breaking the $10 billion mark for the first time
游戏产业：全球市场的中国力量
Gaming Industry: China's Power in Global Market
上海游戏企业表现尤为亮眼，2020-2021年度海外销售收入超过29亿美元，同比增长超50%。
Shanghai gaming companies performed particularly well, with overseas sales exceeding $2.9 billion in 2020-2021, up more than 50% year-on-year.
代表性案例：
Representative cases:
- 米哈游《原神》成为全球现象级游戏，获多项国际大奖
- MiHoYo's "Genshin Impact" became a global phenomenon, winning multiple international awards
- 莉莉丝《战火勋章》上线首月收入超1000万美元
- Lilith Games' "War of Will" earned over $10 million in its first month
- 三七互娱加入联合国"玩游戏救地球"联盟
- 37 Interactive Entertainment joined UN's "Playing for the Planet" alliance
动漫产业：文化输出的新载体
Animation Industry: New Vehicle for Cultural Export
哔哩哔哩漫画海外版月活用户超300万，在中日韩以外的英语市场排名第三。
Bilibili Comics overseas version has over 3 million monthly active users, ranking third in English markets outside China, Japan and South Korea.
中国原创动画《伍六七》登陆Netflix全球190多个国家和地区，成功打破文化圈层限制。
Chinese original animation "Scissor Seven" debuted on Netflix in over 190 countries and regions, successfully breaking cultural barriers.
网络文学：生态出海新模式
Online Literature: New Model of Ecosystem Going Global
阅文集团开创"生态出海"模式，起点国际平台已培育23万海外作者，推出37万部海外原创作品。
China Literature pioneered the "ecosystem going global" model, with its Webnovel platform cultivating 230,000 overseas authors and publishing 370,000 original works.
随着上海文化贸易的持续发展，中国文化产业正以更加自信的姿态走向世界舞台，向全球讲述中国故事，传播中国文化。
With the continuous development of Shanghai's cultural trade, China's cultural industry is moving towards the world stage with more confidence, telling Chinese stories and spreading Chinese culture globally.
