为什么谷歌推广是工厂外贸转型的最佳选择？国际物流全攻略
最信赖的流量持久渠道 | Most Reliable Long-term Traffic Channel
在当前国内市场"内卷"严重的环境下，越来越多的工厂开始考虑转型做外贸。但首要问题就是：如何把产品送到海外客户手中？
Amidst the intense "involution" in the domestic market, more factories are considering transitioning to export business. But the primary question remains: how to deliver products to overseas customers?
外贸物流的核心要点 | Key Points of Export Logistics
1. 了解贸易条款：比如DDP条款要求卖家提供双清包税到门服务
1. Understand trade terms: For example, DDP terms require sellers to provide door-to-door service with customs clearance and taxes paid
2. 选择专业货代：根据客户要求的交货周期选择物流渠道
2. Choose professional freight forwarders: Select logistics channels based on the delivery timeline required by customers
3. 样品寄送策略：小件样品走国际快递，大批货物走物流渠道
3. Sample shipping strategy: Small samples via international express, bulk goods via logistics channels
谷歌推广的独特优势 | Unique Advantages of Google Ads
• 精准定位全球买家：通过关键词定位有真实采购需求的客户
• Precisely target global buyers: Use keywords to reach customers with real purchasing needs
• 建立长期流量来源：优质广告账户可维持3-5年的稳定效果
• Build long-term traffic sources: High-quality ad accounts can maintain stable results for 3-5 years
• 提升品牌国际影响力：在搜索结果中展示专业形象
• Enhance international brand influence: Showcase professional image in search results
外贸新手的实用建议 | Practical Tips for Export Beginners
1. 从样品订单开始建立信任关系
1. Start with sample orders to build trust
2. 选择3-5家货代公司进行比价
2. Compare quotes from 3-5 freight forwarders
3. 优先开发对中小订单友好的市场
3. Focus on markets that are friendly to small-medium orders
记住：大货走物流，小货发快递是国际运输的基本原则。通过谷歌推广获取精准客户，配合专业的物流方案，您的工厂外贸转型之路将更加顺畅。
Remember: bulk goods via logistics, small items via express is the basic principle of international shipping. With Google Ads for precise customer acquisition and professional logistics solutions, your factory's export transformation will be much smoother.
