吉林省外贸实现两位数增长 揭秘"开门红"背后的SEO与谷歌竞价推广策略
中国吉林网讯 - 2024年一季度，吉林省外贸进出口实现"开门红"，进出口总值达424.1亿元，同比增长15.5%，增速排名全国第5位。其中出口138.1亿元，增长6.6%；进口286亿元，增长20.4%。
According to China Jilin Net - In the first quarter of 2024, Jilin Province's foreign trade achieved a "good start", with total import and export value reaching 42.41 billion yuan, a year-on-year increase of 15.5%, ranking 5th in growth rate nationwide. Exports reached 13.81 billion yuan, up 6.6%; imports reached 28.6 billion yuan, up 20.4%.
吉林省商务厅对外贸易发展处处长盛冲表示，这一成绩得益于奥迪整车及零部件进口、自主品牌整车出口的拉动，以及对俄跨境电商的快速增长。企业"走出去"拓展新客户、抢占新市场的效果显著。
Sheng Chong, Director of Foreign Trade Development Department of Jilin Provincial Department of Commerce, stated that this achievement was driven by Audi vehicle and parts imports, exports of self-owned brand vehicles, and the rapid growth of cross-border e-commerce with Russia. The effect of enterprises "going global" to expand new customers and seize new markets is remarkable.
外贸增长四大引擎
Four Engines of Foreign Trade Growth
1. 强化国际市场开拓：通过"数链全球 吉品出海"跨境电商活动，开拓欧盟、中东欧等重点市场。
1. Strengthening International Market Development: Through the "Digital Chain Global · Jilin Products Going Global" cross-border e-commerce activities, key markets such as the EU and Central and Eastern Europe were explored.
2. 优化外贸政策保障：举办外贸业务培训班，邀请海关、税务等领域专家授课，帮助企业降本增效。
2. Optimizing Foreign Trade Policy Support: Foreign trade business training courses were held, inviting experts from customs, taxation and other fields to teach, helping enterprises reduce costs and increase efficiency.
3. 加强外贸平台建设：打造国际贸易区域总部，推动货物贸易数字化改造，建立金融支撑平台。
3. Strengthening Foreign Trade Platform Construction: Building international trade regional headquarters, promoting digital transformation of goods trade, and establishing financial support platforms.
4. 发展跨境电商新业态：全年跨境电商进出口目标增长15%以上，拓展市场采购、保税物流等新模式。
4. Developing New Cross-border E-commerce Formats: The annual cross-border e-commerce import and export target is to grow by more than 15%, expanding new models such as market procurement and bonded logistics.
SEO与谷歌竞价推广策略
SEO and Google Ads Promotion Strategies
吉林省外贸企业通过以下数字营销策略实现全球市场拓展：
Jilin's foreign trade enterprises have achieved global market expansion through the following digital marketing strategies:
• 多语言SEO优化：针对不同国际市场优化多语言网站内容，提升搜索引擎可见度
• Multilingual SEO Optimization: Optimizing multilingual website content for different international markets to improve search engine visibility
• 精准谷歌广告投放：利用Google Ads精准定位海外采购商，实现高效转化
• Precise Google Ads Placement: Using Google Ads to accurately target overseas buyers and achieve efficient conversion
• 社交媒体整合营销：通过LinkedIn、Facebook等平台建立品牌国际形象
• Social Media Integrated Marketing: Establishing brand international image through platforms such as LinkedIn and Facebook
• 内容营销策略：创建行业白皮书、案例研究等高质量内容吸引潜在客户
• Content Marketing Strategy: Creating high-quality content such as industry white papers and case studies to attract potential customers
未来，吉林省将继续深化"政银企担"合作机制，加快制定促进外贸高质量发展措施，全年跨境电商进出口目标增长15%以上，加强对俄口岸基础设施建设，提升通关效率30%以上。
In the future, Jilin Province will continue to deepen the "government-bank-enterprise-guarantee" cooperation mechanism, accelerate the formulation of measures to promote high-quality development of foreign trade, with the annual cross-border e-commerce import and export target growing by more than 15%, strengthen the construction of infrastructure at ports with Russia, and improve customs clearance efficiency by more than 30%.
