2024Joom卖家启动大会:跨境电商新机遇与市场趋势深度解析
全球电商平台Joom强势回归,2024年4月18日在深圳成功举办疫情后首次线下卖家大会。本次大会以"聚势崛起,共赢新机"为主题,吸引了众多跨境电商从业者参与。
Joom's grand return with its first post-pandemic offline seller conference in Shenzhen on April 18, 2024, themed "Gathering Momentum for Shared Success".
创始人亲临现场 展望平台未来
Founder's Vision: Charting Joom's Future
Joom集团创始人兼CEO Ilya Shirokov亲临现场,分享了平台三大核心业务:
- Joom Marketplace(零售平台)
- JoomPro(B2B业务)
- Joom ProAnalytics(数据分析)
Founder & CEO Ilya Shirokov unveiled Joom's three core business pillars:
- Joom Marketplace (Retail Platform)
- JoomPro (B2B Solutions)
- Joom ProAnalytics (Data Analytics)
平台运营数据亮眼 物流体系全面升级
Impressive Performance Metrics and Logistics Upgrade
新任CEO Felix Kagan公布关键数据:
• 覆盖118个国家和地区
• 日订单量同比增长近100%
• 与中国7000+卖家建立合作
New CEO Felix Kagan shared remarkable achievements:
• Serving 118 countries and regions
• Daily orders nearly doubled year-over-year
• Partnered with 7,000+ Chinese sellers
2024年品类增长机会
2024 Category Growth Opportunities
时尚类目:占平台总销售额46%
• 大码服装市场预计2031年达8.6亿美元
• 女性用户占比60%,35岁以上用户占80%
Fashion Category: Accounts for 46% of total sales
• Plus-size apparel market to reach $860M by 2031
• 60% female users, 80% aged 35+
电子品类:GMV排名第二
• VBJ认证提升产品可信度
• 专业测评+红人营销助力新品推广
Electronics: Second highest GMV category
• VBJ verification boosts credibility
• Professional reviews + influencer marketing
美容健康:季度增长13-25%
• 76%消费者最关注"物有所值"
• 免费配送和透明定价是关键
Beauty & Wellness: 13-25% quarterly growth
• 76% consumers prioritize "value for money"
• Free shipping and transparent pricing crucial
物流创新:7-14天欧洲送达
Logistics Innovation: 7-14 Days to Europe
Joom在东莞设立前置集散仓(FBJ),提供:
• 大部分产品免仓储费
• 36万件产品储备
• 72小时内完成上网扫描
Joom established Forward Buffer Joom (FBJ) in Dongguan featuring:
• Free storage for most products
• 360,000 product capacity
• 72-hour scanning guarantee
本次大会为跨境电商卖家提供了宝贵的市场洞察和实操策略,Joom平台将持续赋能卖家开拓全球市场。
The summit delivered valuable market insights and practical strategies, as Joom continues empowering sellers in global expansion.