独立站新手必看：谷歌SEO优化与广告推广全攻略
谷歌SEO优化是独立站获取自然流量、降低推广成本的重要手段。随着付费广告单价持续上涨，布局谷歌SEO变得越发重要。但与此同时，我们也要清楚地认识到，谷歌SEO起效较慢，因此新手卖家最好提前布局。
Google SEO optimization is a crucial method for independent websites to acquire organic traffic and reduce marketing costs. As paid advertising costs continue to rise, implementing Google SEO has become increasingly important. However, it's essential to recognize that Google SEO takes time to show results, so beginners should start early.
创建优质网站 | Building a High-Quality Website
一个符合谷歌要求的网站，能让你的SEO优化工作事半功倍；反之，如果网站基础不行，即便卖家花费再多时间和精力，也很难获得理想效果。
A Google-compliant website can make your SEO efforts twice as effective; conversely, with poor website fundamentals, even significant time and effort may not yield desired results.
优质网站的3个基础条件：
Three fundamentals of a quality website:
- 优质域名：优先选择.com域名或检查老域名历史记录
- Quality domain: Prefer .com domains or check history of aged domains
- 网站打开速度：通过减少弹窗、压缩图片等方式提升
- Loading speed: Improve by reducing pop-ups, compressing images, etc.
- 用户体验：通过数据分析、问卷调查收集反馈
- User experience: Collect feedback through data analysis and surveys
关键词策略 | Keyword Strategy
如何挖掘关键词？ | How to research keywords?
- Google搜索框的自动联想功能
- Google search autocomplete
- 使用关键词工具（Google Keyword Planner等）
- Use keyword tools (Google Keyword Planner, etc.)
- 分析竞争对手的关键词
- Analyze competitors' keywords
选择关键词的3个技巧： | 3 tips for keyword selection:
- 考虑用户搜索习惯（通过Quora/Reddit了解）
- Consider user search habits (learn via Quora/Reddit)
- 避开过热或过冷关键词
- Avoid overly competitive or niche keywords
- 优先选择长尾关键词
- Prioritize long-tail keywords
专业提示： 持续监测关键词转化效果，及时调整策略
Pro Tip: Continuously monitor keyword performance and adjust strategy accordingly
想了解更多谷歌SEO和广告推广技巧？欢迎随时联系我们！
Want to learn more about Google SEO and advertising? Contact us anytime!
