云南普洱茶协会2024国际老茶文化交流大会在马来西亚举办 - 探讨茶文化全球化发展
昆明 - 2024年度国际老茶文化交流大会于12月7日在马来西亚吉隆坡隆重开幕。本次活动由联合国教科文组织"一带一路"文化互动项目发起，云南普洱茶协会主办。
Kunming - The 2024 International Aged Tea Cultural Exchange Conference grandly opened in Kuala Lumpur, Malaysia on December 7. This event was initiated by UNESCO's "Belt and Road" cultural interaction project and hosted by the Yunnan Pu'er Tea Association.
大会以"中国茶闪耀世界"为主题，吸引了来自全球的500余名茶界专家、文化名人和行业领袖参与。云南省普洱茶协会会长董胜在开幕式上强调："茶文化是连接中马两国友谊的重要纽带，也是促进经济合作的关键桥梁。"
With the theme "Chinese Tea Shining in the World", the conference attracted over 500 tea experts, cultural celebrities and industry leaders from around the globe. Dong Sheng, president of Yunnan Pu'er Tea Association, emphasized at the opening ceremony: "Tea culture is an important bond connecting the friendship between China and Malaysia, and also a key bridge for promoting economic cooperation."
会议期间举办了多场专题研讨会，包括国际老茶发展研讨会和茶文化赋能茶产业研讨会。与会专家就云南茶产业的历史、现状和未来发展方向进行了深入探讨，特别关注"老茶"的市场定位和标准化建设。
During the conference, multiple thematic seminars were held, including the International Aged Tea Development Seminar and the Seminar on How Tea Culture Empowers Tea Industry. Experts conducted in-depth discussions on the history, current situation and future development direction of Yunnan's tea industry, with special focus on the market positioning and standardization of "aged tea".
云南省茶产业协会宣布将成立年份茶评鉴与收藏专委会和电商专业委员会，以推动行业的标准化、透明化和专业化发展。协会相关负责人表示："老茶是行业趋势的风向标，我们希望通过价值回归引领整个产业健康发展。"
The Yunnan Tea Industry Association announced it will establish the Committee for Aged Tea Evaluation and Collection and the E-commerce Professional Committee to promote standardization, transparency and professionalization of the industry. A relevant person in charge of the association said: "Aged tea is the bellwether of industry trends, and we hope to lead the healthy development of the entire industry through value return."
值得注意的是，云南普洱茶因其卓越的健康功效（如降血脂、抗氧化等）获得了国际认可。外国研究机构发布的"艾米尔实验报告"为普洱茶开拓国际市场提供了科学依据，开启了普洱茶出口的新时代。
It is worth noting that Yunnan Pu'er tea has gained international recognition for its outstanding health benefits (such as lowering blood lipids and anti-oxidation). The "Emil Experimental Report" published by foreign research institutions has provided scientific basis for Pu'er tea to explore the international market, opening a new era for Pu'er tea exports.
本次大会不仅促进了全球茶文化的交流互鉴，更强化了云南作为世界茶源的地位。与会专家呼吁茶产业从业者坚守品质、传承创新，为行业发展注入新的活力。
This conference not only promoted the exchange and mutual learning of global tea culture, but also strengthened Yunnan's position as the origin of world tea. Experts called on tea industry practitioners to adhere to quality, inherit and innovate, and inject new vitality into the industry's development.