北京SEO推广经验分享:如何优化Google Ads广告转化操作
北京作为中国SEO推广历史最悠久的市场之一,许多企业都在关注Google广告的推广效果。那么,谷歌在北京市场有推广吗?答案是肯定的。
As one of the markets with the longest history of SEO promotion in China, many businesses in Beijing are paying attention to the effectiveness of Google Ads. So, does Google have promotions in Beijing? The answer is yes.
要优化Google Ads广告系列的转化操作,关键是将转化操作纳入"转化次数"列。以下是详细步骤:
To optimize conversion actions in Google Ads campaigns, the key is to include conversion actions in the "Conversions" column. Here are the detailed steps:
1. 新建广告系列时的设置
在"出价"模块,点击"显示更多设置" → 点击"转化次数" → 勾选"为此广告系列选择转化操作" → 点击"选择转化操作" → 勾选要跟踪的转化操作 → 点击保存
1. Settings when creating a new campaign
In the "Bidding" module, click "Show more settings" → Click "Conversions" → Check "Select conversion actions for this campaign" → Click "Select conversion actions" → Check the conversion actions to track → Click Save
2. 已投放广告系列的修改
对于正在运行的广告系列,可以在广告系列层级的设置中进行相同修改。
2. Modifying existing campaigns
For running campaigns, you can make the same modifications in the campaign-level settings.
专业建议:如果广告转化表现良好,建议只设置一个最核心的转化操作。这样能获得更清晰的数据分析。
Professional advice: If the ad conversion performs well, it's recommended to set only one core conversion action. This provides clearer data analysis.
通过以上优化,您的Google Ads广告系列将能更精准地追踪和优化转化效果,为北京市场的推广带来更好的投资回报率。
Through these optimizations, your Google Ads campaigns will be able to track and optimize conversion performance more accurately, bringing better ROI for promotions in the Beijing market.
