10个你不知道的免费谷歌广告工具 - 助力跨境卖家高效投放
对于想要开展谷歌竞价推广的商家来说，除了基础的广告投放，谷歌还提供了众多免费且实用的工具。 本文将介绍10个可能被你忽略的谷歌广告辅助工具，帮助跨境卖家提升广告效果。
1. Optimise Lab响应式搜索广告工具
As of June 30, 2022, responsive search ads can be edited in both Google and Microsoft Ads. Optimise Lab provides free RSA templates that are easy to use.
2. WordStream广告评分器
WordStream's Google Ads Grader evaluates campaigns across multiple dimensions including spend, CTR, quality score, impression share, and mobile optimization.
3. Whatagraph广告报告模板
Whatagraph's free templates visualize key metrics like CTR, impression rate, and conversion rate to help track campaign performance.
4. 谷歌Data Studio模板库
Google Data Studio offers free templates for search creative performance, daily budget spend, display network, shopping campaigns, and more.
5. YouTube免费广告教程
YouTube hosts numerous free Google Ads tutorials that sellers can search for and learn from.
6. Ink广告描述生成器
Ink's AI-powered ad description generator helps create compelling ad copy when combined with keyword research.
7. WordStream免费关键词工具
Enter a term or URL to get hundreds of keyword suggestions with CPC and competition data from Google and Bing.
8. StoryLab标题生成器
Input your product/service and description, then click "Inspire me" to generate attention-grabbing ad headlines.
9. WordStream成本数据导入模板
Use Google Ads' data import tool and CSV files to view ad costs in Google Analytics.
10. Supermetrics预算模板
This free template visualizes budgets, forecasts future spending, and can send email alerts for budget thresholds.
这些工具都能帮助商家更高效地管理谷歌广告账户，提升投放效果，而且完全免费！