外贸业务员新手接单指南：国内外认可的SEO推广排名与谷歌竞价教程
外贸业务员如何获取第一笔订单？
How can foreign trade sales get their first order?
外贸业务员接单需要一个有效的"媒介"或载体。根据客户寻找方式可分为主动获客和被动获客两大渠道。
Foreign trade sales need effective "media" or carriers to get orders. According to customer search methods, it can be divided into active customer acquisition and passive customer acquisition.
一、被动获客（客户主动找上门）
1. Passive Customer Acquisition (Customers Come to You)
- 公司独立英文网站：做好SEO优化，确保客户能通过产品关键词搜索到
- Independent English website: Optimize SEO to ensure customers can find you through product keywords
- 国际B2B平台（阿里巴巴/环球资源）：购买关键词排名，优化产品图片和描述
- International B2B platforms (Alibaba/Global Sources): Buy keyword ranking, optimize product images and descriptions
二、主动开发（主动寻找客户）
2. Active Development (Proactively Find Customers)
- 展会开发：收集名片并分类跟进，重点客户重点开发
- Trade shows: Collect business cards and follow up by category, focus on key customers
- B2B平台注册：记录好各平台账号密码，定期更新产品信息
- B2B platform registration: Record account passwords, update product information regularly
- 社交媒体营销：Facebook/Twitter/LinkedIn发布产品内容
- Social media marketing: Post product content on Facebook/Twitter/LinkedIn
- Google搜索开发：通过产品关键词/图片搜索潜在客户信息
- Google search development: Search potential customer information through product keywords/images
专业提示：扎实的产品知识和优质服务是赢得首单的关键！
Pro Tip: Solid product knowledge and quality service are key to winning the first order!
想了解更多外贸SEO和谷歌竞价技巧？欢迎留言交流！
Want to know more about foreign trade SEO and Google Ads skills? Welcome to leave a message!
