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以六堡茶为引擎,广西奋力打造千亿茶产业
With Liubao Tea as the Engine, Guangxi Strives to Build a 100-Billion-Yuan Tea Industry
清晨,广西昭平县的南山茶海被云雾笼罩,采茶工们忙活在垄垄茶田间,抢收夏茶用以制作六堡茶。
In the early morning, the Nanshan Tea Sea in Zhaoping County, Guangxi, is shrouded in mist as tea pickers work diligently in the fields, harvesting summer tea for Liubao tea production.
以往,夏茶因内含物质丰富、浓度高而稍显苦涩,不少广西茶企也会趁着夏季修整茶园,并不急于投产。但这几年却一反常态,“不起眼”的夏茶成为了昭平县乃至广西加工六堡茶的最佳原料。
In the past, summer tea was slightly bitter due to its rich content and high concentration, and many Guangxi tea companies would take the summer season to renovate their tea gardens rather than rush into production. However, in recent years, the "unremarkable" summer tea has become the best raw material for processing Liubao tea in Zhaoping County and even Guangxi.
广西茶产业现状
Current Status of Guangxi's Tea Industry
广西山川河海并存,生态环境优越,历来是我国重要的茶产区之一,干毛茶产量连续四年位列全国前十,现有茶园面积155万亩,产量10.78万吨,综合产值约410亿元。如今,广西正朝着千亿茶产业的目标阔步迈进,引擎动力要数广西六堡茶。
Guangxi boasts a unique combination of mountains, rivers, and seas, with an excellent ecological environment. It has long been one of China's important tea-producing regions, with its dried raw tea output ranking among the top ten in the country for four consecutive years. Currently, Guangxi has 1.55 million mu of tea gardens, an output of 107,800 tons, and a comprehensive output value of approximately 41 billion yuan. Now, Guangxi is striding toward the goal of a 100-billion-yuan tea industry, with Guangxi Liubao tea as the driving force.
六堡茶的历史与发展
History and Development of Liubao Tea
六堡茶属黑茶类,至今已有1500多年的种植历史。在清代,六堡茶入选全国二十四名茶,成为御用贡茶之一,从此名声大噪。但近百年来,六堡茶发展历程可谓跌宕起伏。
Liubao tea belongs to the dark tea category and has a planting history of over 1,500 years. During the Qing Dynasty, Liubao tea was selected as one of the 24 famous teas in China and became a tribute tea, gaining great fame. However, over the past century, the development of Liubao tea has been full of ups and downs.
广西六堡茶品牌战略
Brand Strategy of Guangxi Liubao Tea
2019年,《广西壮族自治区人民政府办公厅关于促进广西茶产业高质量发展的若干意见》中提出,实施广西六堡茶“公共大品牌+核心区域品牌+企业产品品牌”的培育计划,要求推动“广西六堡茶”农产品地理标志登记保护工作。
In 2019, the "Several Opinions of the General Office of the People's Government of Guangxi Zhuang Autonomous Region on Promoting the High-Quality Development of Guangxi's Tea Industry" proposed the implementation of a cultivation plan for Guangxi Liubao tea, focusing on a "public mega-brand + core regional brand + enterprise product brand" strategy, and required the promotion of the geographical indication registration and protection of "Guangxi Liubao tea" as an agricultural product.
未来展望
Future Prospects
2023年2月,广西壮族自治区《政府工作报告》确定的重点工作中提出,要做实壮大六堡茶等轻工业和特色产业,实施千亿元茶产业行动。同年5月,广西印发《关于做好2023年全面推进乡村振兴重点工作的实施意见》中明确,实施农业品牌精品培育工程,立足广西“土特产”,做大做强做优六堡茶等“桂字号”农产品品牌。
In February 2023, the key tasks identified in the "Government Work Report" of Guangxi Zhuang Autonomous Region proposed to strengthen light industries and characteristic industries such as Liubao tea and implement a 100-billion-yuan tea industry action. In May of the same year, Guangxi issued the "Implementation Opinions on Doing a Good Job in Key Tasks for Comprehensively Promoting Rural Revitalization in 2023," which clearly stated the implementation of an agricultural brand cultivation project, focusing on Guangxi's "local specialties," and building, strengthening, and optimizing agricultural product brands such as Liubao tea under the "Gui" label.
【记者】伍咏言
【来源】南方农村报 南方+
[Reporter] Wu Yongyan
[Source] Southern Rural Daily, Southern+