靠谱的Ruby Lane：合肥谷歌竞价推广招聘与外贸网站推广的奥秘
在Google上进行外贸推广主要有两种方法：谷歌SEO和谷歌广告。
1. 谷歌SEO（搜索引擎优化）
谷歌SEO，也称为搜索引擎优化，是一种免费的推广方式。通过优化网站的关键词、元标签、网页内容等，使其在谷歌搜索结果中的排名提高，从而增加网站的曝光率和流量。
在选择关键词时，应避免盲目追求热门关键词，而是选择与网站内容相关且转化率较高的精准关键词。此外，长尾词的排名难度相对较小，但转化率较高，因此也应予以重视。
2. 谷歌广告（Google AdWords）
谷歌广告，也被称为Google AdWords，是谷歌提供的一种付费广告服务。通过这种方式，您可以将网站的广告信息直接显示在谷歌搜索引擎结果页（SERP）上，无需等待网站逐步提升排名。
There are two main methods for foreign trade promotion on Google: Google SEO and Google Ads.
1. Google SEO (Search Engine Optimization)
Google SEO, also known as search engine optimization, is a free promotion method. By optimizing website keywords, meta tags, webpage content, etc., it improves the website's ranking in Google search results, thereby increasing exposure and traffic.
When selecting keywords, avoid blindly pursuing popular keywords. Instead, choose precise keywords that are relevant to your website content and have higher conversion rates. Additionally, long-tail keywords are relatively easier to rank for and have higher conversion rates, so they should also be prioritized.
2. Google Ads (Google AdWords)
Google Ads, also known as Google AdWords, is a paid advertising service provided by Google. Through this method, you can directly display your website's ads on Google Search Engine Results Pages (SERPs) without waiting for gradual ranking improvements.
