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What makes a shopping newsletter?

Insights on craft and commerce from one of Substack's fastest growing categories

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A new growth chart and tools to help you grow faster

See what’s driving your growth and bring your external audience to your Substack

Sep 12 • Matt Klein

Now anyone can pay for a Substack subscription in iOS

We’re enabling in-app purchases—and introducing tools to protect your revenue, relationships, and control

Aug 18

In-App Payments (IAP) FAQ

The Substack app drives more than 30% of all paid subscriptions, making it a major source of discovery and discussion.

Aug 18

New on Substack: A/B testing for headlines, profile customization tools, and livestream updates

Drive post views, stand out, and connect with your audience

Aug 6 • Matt Klein

The Substack AI Report

We asked 2,000 Substack publishers how they’re using and thinking about AI. Here’s what we found.

Jul 24 • Arielle Swedback

Live video on Substack: smarter, simpler, more discoverable

New tools for scheduling, clipping, and sharing make it easier to grow your audience with every livestream

Jul 2 • Zach @ Substack

Introducing Substack Study Hall: Advice from top creators on getting started, going paid, and more

Rachel Karten, Laurel Pantin, and Brandon Kyle Goodman joined us for our first Study Hall event in L.A.

Jun 6

1:57

How to bring your social media audience to Substack

Our insider tips for turning followers into subscribers—at launch and beyond

May 29