如何开通Google Ads推广流程及进口跨境电商资质全解析
一、Google SEM专员招聘与Ads推广开通流程
1. Google Ads Account Setup: To start Google Ads promotion, first create a Google Ads account through ads.google.com. The process includes selecting campaign objectives, setting budgets, and defining target audiences.
2. 账户结构优化: 建立清晰的广告系列→广告组→关键词/广告三层结构，建议采用SKAG（Single Keyword Ad Groups）策略提高质量得分
二、进口跨境电商必备10大资质
1. Business License with import/export operations scope
2. Food Business Permit (required for alcohol, health products, prepackaged foods)
3. Customs Registration as importer/exporter
4. Electronic Port IC Card (1 legal person card + 2 operator cards)
5. Cross-border E-commerce Enterprise Filing via Single Window system
三、无资质解决方案
For enterprises without complete qualifications, the "shell borrowing" model provides an alternative:
- 成为有资质平台的分销商
- 通过合作方推送三单信息（订单/支付单/物流单）
- 海关核验通过后即可完成清关
专业服务推荐: 小青蛙跨境提供从资质办理到系统部署的全套解决方案，包括：
• 跨境电商小程序开发 | • 保税仓WMS系统 | • SBBC创新进口模式
Contact: 黎代云 9年跨境进口专家 | WeChat: [联系方式]
