跨境电商进口如何做好谷歌推广？8个SEO写作技巧助你排名飙升
跨境电商独立站95%以上的核心流量都来自直接访问和搜索流量。想要持续获取免费优质流量，SEO优化是关键。那么，如何写出能在Google排名靠前的优质内容？
95%+ of independent cross-border e-commerce sites' core traffic comes from direct visits and search traffic. To continuously obtain free high-quality traffic, SEO optimization is crucial. So how to write high-quality content that ranks well on Google?
1. 使用精准有效的标题 | Use Precise and Effective Titles
标题帮助Google爬虫理解文章内容。将H1视为文章概述，H2-H4作为副标题分解内容，并包含高意图关键词。
Titles help Google crawlers understand content. Treat H1 as article overview, H2-H4 as subheadings to break down content, including high-intent keywords.
2. 优化特色片段 | Optimize for Featured Snippets
特色片段是搜索查询的最直接答案。要获得它，需要简洁完整地回答问题，使用操作动词开头，定义性问题答案不超过58词。
Featured snippets are direct answers to search queries. To get them, answer questions concisely, start with action verbs, keep definitions under 58 words.
3. 图片添加替代文本 | Add Alt Text to Images
为所有图片添加描述性替代文本，帮助Google和视障用户理解图片内容。
Add descriptive alt text to all images to help Google and visually impaired users understand image content.
4. 从关键词研究开始 | Start with Keyword Research
使用Google Keyword Planner和Google Trends分析关键词趋势，参考竞争对手的关键词策略。
Use Google Keyword Planner and Google Trends to analyze keyword trends, reference competitors' keyword strategies.
5. 链接权威网站 | Link to Authoritative Sites
链接信誉良好的网站可以增强文章可信度，使用统计数据建立更有说服力的论点。
Linking to reputable sites enhances credibility, using statistics to build more persuasive arguments.
6. 撰写易读长文 | Write Readable Long-form Content
Google偏爱2100-2400字的深度文章，但需分解为易读的小段落，使用项目符号提高可读性。
Google prefers 2100-2400 word in-depth articles, but break into readable chunks, use bullet points for better readability.
7. 内部链接建设 | Internal Linking
链接到站内其他相关内容，帮助搜索引擎建立站点地图，延长用户停留时间。
Link to other relevant content to help search engines build sitemaps, increase user dwell time.
8. 压缩图片加速加载 | Compress Images for Faster Loading
保持单张图片小于100KB，Google会奖励加载速度快的网页。
Keep single image under 100KB, Google rewards fast-loading pages.
通过这8个技巧，你的跨境电商独立站内容将更容易在Google获得高排名，持续获取优质流量。
With these 8 tips, your cross-border e-commerce content will rank higher on Google, continuously obtaining quality traffic.
