谷歌留痕与高效SEO推广：79个跨境营销必知名词解析
79个营销领域必知名词 - 跨境数字营销小白指南 79 Must-Know Marketing Terms - Beginner's Guide to Cross-Border Digital Marketing 网络营销基础术语/Basic Digital Marketing Terms 接码平台：接收短信验证码的服务网站，用于批量注册账号SMS Verification Platform: Websites providing phone numbers for receiving verification codes IP代理：通过技术手段改变网络IP地址的服务IP Proxy: Service that changes your network IP address VPS：虚拟专用服务器，可远程操作的云端电脑Virtual Private Server: Cloud-based remote computer 营销软件术语/Marketing Software Terms 模拟器：在电脑上模拟手机环境的软件Emulator: Software that simulates mobile environment on PC 脚本软件：自动执行重复操作的手机程序Script Software: Automates repetitive tasks on mobile 数据采集：从网络收集整理特定信息的流程Data Scraping: Collecting and organizing online information 网站建设知识/Website Development Knowledge 域名：网站的网址，如www.example.comDomain: Website address (e.g. www.example.com) 服务器：存储网站数据的高性能远程计算机Server: High-performance computer hosting website data SEO：搜索引擎优化，提升网站在搜索结果中的排名Search Engine Optimization: Improves website ranking 电商营销术语/E-commerce Marketing Terms 直通车：淘宝付费推广系统，按点击收费Taobao PPC: Pay-per-click advertising system 淘宝客：帮助商家推广产品的联盟营销人员Taobao Affiliate: Promoters earning sales commission ROI：投资回报率，衡量营销投入产出比Return on Investment: Measures marketing efficiency 自媒体平台/Content Platform Terms 流量主：通过内容展示广告获利的创作者Traffic Monetization: Earning from content ads KOL：关键意见领袖，具有影响力的网络红人Key Opinion Leader: Influential online figures DOU+：抖音的付费内容推广服务Douyin Promotion: Paid content boosting service 营销策略类型/Marketing Strategy Types 病毒营销：通过用户自发传播的营销方式Viral Marketing: User-driven content spreading 饥饿营销：制造稀缺感的促销策略Scarcity Marketing: Creating artificial shortage 事件营销：借势热点事件的品牌推广Event Marketing: Leveraging trending topics