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在独立站生态中，"一件代发"模式为中国企业提供了重要机遇。尽管亚马逊等平台禁止这种模式，但Shopify等建站平台却对其保持开放态度。
In the independent website ecosystem, the "dropshipping" model provides significant opportunities for Chinese companies. While platforms like Amazon prohibit this model, website builders like Shopify maintain an open attitude towards it.
数据显示，约27.86%的WooCommerce店铺采用一件代发模式，Shopify店铺的比例约为11.8%。Shopify应用商店中"代发货"类应用高达275个，其中许多来自中国企业。
Statistics show that approximately 27.86% of WooCommerce stores use the dropshipping model, while the proportion for Shopify stores is about 11.8%. There are 275 "dropshipping" apps in the Shopify App Store, many of which come from Chinese companies.
一件代发应用的兴起
The Rise of Dropshipping Apps
许多应用源于解决手动处理订单的痛点。2015年成立的Oberlo就是典型案例，它最初只是帮助卖家从速卖通导入产品并自动更新库存。
Many apps originated from solving the pain points of manual order processing. Oberlo, founded in 2015, is a typical case - it initially only helped sellers import products from AliExpress and automatically update inventory.
中国企业也迅速抓住这一机遇。深圳的Eprolo就是早期进入Shopify应用商店的中国公司之一，帮助卖家更高效地处理订单。
Chinese companies quickly seized this opportunity. Shenzhen-based Eprolo was one of the first Chinese companies to enter the Shopify App Store, helping sellers process orders more efficiently.
大厂纷纷布局
Major Players Entering the Market
2022年，跨境电商SaaS服务商DSers与Shopify旗下的Oberlo合并，交易金额近千万美元。合并后的DSers成为Shopify上安装量最高的一件代发应用。
In 2022, cross-border e-commerce SaaS service provider DSers merged with Shopify's Oberlo in a deal worth nearly $10 million. The merged DSers became the most installed dropshipping app on Shopify.
阿里巴巴国际站和京东也相继接入Shopify系统。京东甚至推出了"一站式选品平台"JD Sourcing，承诺提供比速卖通更具竞争力的价格。
Alibaba International Station and JD.com have also successively connected to the Shopify system. JD.com even launched a "one-stop product selection platform" JD Sourcing, promising more competitive prices than AliExpress.
未来竞争格局
Future Competitive Landscape
随着更多平台和品牌加入一件代发服务，市场竞争将日趋激烈。垂直领域的一件代发服务也开始兴起，如GreenDropShip专注于有机食品领域。
As more platforms and brands join the dropshipping service, market competition will intensify. Dropshipping services in vertical fields are also emerging, such as GreenDropShip focusing on organic food.
对于Shopify而言，这种竞争可能是有益的。它帮助独立站卖家在与亚马逊的竞争中扩大产品种类，提高物流效率。
For Shopify, this competition may be beneficial. It helps independent website sellers expand product categories and improve logistics efficiency in competition with Amazon.
总结：一件代发模式在独立站生态中仍具活力，为中国企业提供了重要机遇。随着大厂入局和垂直细分领域的发展，这一市场将持续演变。
Conclusion: The dropshipping model remains vibrant in the independent website ecosystem, providing important opportunities for Chinese companies. With the entry of major players and the development of vertical segments, this market will continue to evolve.