佛山企业如何通过Google AdWords体验中心开拓全球市场？
佛山企业如何通过Google AdWords体验中心开拓全球市场？
How Foshan Enterprises Can Expand to Global Markets Through Google AdWords Experience Center
1月10日，前海易联|Google AdWords体验中心在广东金融高新区正式启动，这是谷歌在大中华区设立的第27个体验中心。
On January 10th, the Qianhai Yilian|Google AdWords Experience Center was officially launched in Guangdong Financial High-Tech Zone, marking the 27th such center authorized by Google in Greater China.
该中心自去年试运营以来，已为50多家佛山企业提供数字营销服务。随着正式启动，更多南海和佛山企业将能借助谷歌的广告平台走向国际市场。
Since its trial operation last year, the center has provided digital marketing services to over 50 Foshan enterprises. With the official launch, more businesses in Nanhai and Foshan will be able to access global markets through Google's advertising platform.
Google AdWords如何助力企业营销？
How Google AdWords Helps Business Marketing?
Google AdWords是谷歌的关键字广告工具，企业可以通过：
- 谷歌搜索页面展示广告
- YouTube视频广告
- Gmail邮件广告
- 移动应用广告
借助"谷歌趋势"等工具分析用户数据，实现精准营销。
Google AdWords is Google's keyword advertising tool that allows businesses to:
- Display ads on Google search pages
- Run video ads on YouTube
- Place ads in Gmail
- Show mobile app ads
With tools like "Google Trends" for data analysis, businesses can achieve precise targeting.
成功案例：开易控股
Success Story: KEE Group
南海拉链制造商开易控股使用Google AdWords仅半年，就收到CK、ZARA等国际品牌的询盘。
Nanhai-based zipper manufacturer KEE Group received inquiries from international brands like CK and ZARA within just six months of using Google AdWords.
体验中心功能与服务
Experience Center Features and Services
体验中心提供：
- Google AdWords产品体验
- 数字营销培训
- 企业孵化服务
- 外贸网站建设
- 多语言翻译
The center offers:
- Hands-on experience with Google AdWords
- Digital marketing training
- Business incubation services
- Foreign trade website development
- Multilingual translation
数据成果
Key Achievements
自2017年试运营以来：
- 举办20多场培训活动
- 为2000+企业提供咨询
- 服务50+企业的数字营销
Since trial operation in 2017:
- Hosted 20+ training sessions
- Provided consultation to 2000+ businesses
- Served digital marketing for 50+ enterprises
政府与企业支持
Government and Corporate Support
佛山市副市长乔羽表示，体验中心将帮助佛山制造更好地走向国际。
谷歌亚太区渠道事业部总经理Elbert Bailey指出，将首先帮助佛山1万家外向型企业，再辐射20多万家制造企业。
Foshan Vice Mayor Qiao Yu stated that the center will help Foshan manufacturing go global.
Elbert Bailey, Google Asia Pacific Channel General Manager, said they will first assist 10,000 export-oriented enterprises before expanding to 200,000+ manufacturers.
