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随着科技发展,智能化正在重塑宠物养护方式。从智能喂食器到可穿戴设备,智能宠物用品正成为全球市场的新宠。本文将带您了解智能化养宠的兴起,解码宠物用品出海的全新指南。 As technology advances, intelligen

2024智能宠物用品出海指南:解码全球宠物经济新趋势

随着科技发展,智能化正在重塑宠物养护方式。从智能喂食器到可穿戴设备,智能宠物用品正成为全球市场的新宠。本文将带您了解智能化养宠的兴起,解码宠物用品出海的全新指南。

As technology advances, intelligence is reshaping pet care methods. From smart feeders to wearable devices, smart pet products are becoming a new favorite in the global market. This article will take you through the rise of intelligent pet care and decode new guidelines for pet products going global.

全球宠物经济的智能化浪潮

The Intelligent Wave in the Global Pet Economy

美国宠物产品协会调查显示,66%的美国家庭拥有宠物,市场总消费达1369亿美元。宠物主在宠物安全、健康和幸福方面的投资不断增加。

According to the American Pet Products Association survey, 66% of American households own pets, with total market consumption reaching $136.9 billion. Pet owners are increasingly investing in pet safety, health and happiness.

智能宠物用品市场快速增长

Rapid Growth of Smart Pet Products Market

GlobalMarketinsights报告预测,2023-2032年间宠物技术市场的复合年增长率将超15%,到2032年市场价值将超350亿美元。

GlobalMarketinsights predicts that the compound annual growth rate of the pet technology market will exceed 15% between 2023-2032, with market value exceeding $35 billion by 2032.

区域市场差异与机遇

Regional Market Differences and Opportunities

北美占据约46%的市场份额,智能喂食器、玩具等产品尤其受欢迎。欧洲随着宠物收养增加,需求也在显著增长。

North America accounts for about 46% of the market share, with products like smart feeders and toys being particularly popular. In Europe, demand is also growing significantly with the increase in pet adoption.

社交媒体营销的重要性

The Importance of Social Media Marketing

Furbulous通过与网红合作推出联名产品,将个性化元素融入产品,提升品牌知名度。在Facebook、Instagram等平台的活跃运营加强了消费者互动。

Furbulous collaborated with influencers to launch co-branded products, incorporating personalized elements to enhance brand awareness. Active operations on platforms like Facebook and Instagram strengthened consumer interaction.

智能化养宠为市场带来新机遇。品牌需要不断创新,提供更智能、个性化的产品,以满足全球宠物主需求。

Intelligent pet care brings new opportunities to the market. Brands need to continuously innovate and provide smarter, more personalized products to meet the needs of global pet owners.

2024智能宠物用品出海指南:解码全球宠物经济新趋势