谷歌SEO技术助力外贸新手 - 湘潭市贸促会"潭品出海"培训纪实
湘潭在线6月17日讯（湘潭日报社全媒体记者武慧）6月16日，湘潭市贸促会启动"潭品出海我来了"外贸新手培训项目，通过系统化的谷歌SEO技术培训和实战指导，帮助50余名外贸从业者掌握数字营销核心技能。
Xiangtan Online, June 17 (Reporter Wu Hui) On June 16, the Xiangtan Trade Promotion Council launched the "Xiangtan Products Going Global" training program for foreign trade beginners. Through systematic Google SEO technology training and practical guidance, the program helps over 50 foreign trade practitioners master core digital marketing skills.
本次培训特别强调谷歌SEO技术在国际贸易中的关键作用。向志国副教授在"打开出口贸易大门应做好的'五知一备'"专题讲座中，详细讲解了如何运用谷歌SEO技术进行市场调研、客户开发和品牌推广。
The training particularly emphasized the critical role of Google SEO technology in international trade. Professor Xiang Zhiguo's special lecture on "Five Knowledges and One Preparation for Export Trade" detailed how to use Google SEO technology for market research, client development and brand promotion.
市贸促会创新性地提出"四个一"帮扶模式：
1. 一次谷歌SEO技术专题培训
2. 一次跨境电商平台实地观摩
3. 一位国际商务导师结对指导
4. 一个企业国际化经营服务平台(EHN)
The Trade Promotion Council innovatively proposed a "Four Ones" assistance model:
1. A special training session on Google SEO technology
2. A field observation of cross-border e-commerce platforms
3. One-on-one guidance from international business mentors
4. An Enterprise Globalization Service Platform (EHN)
参训企业代表表示："通过系统学习谷歌SEO技术，我们掌握了如何让海外客户通过Google搜索找到我们的产品，这对开拓国际市场至关重要。"目前，已有企业运用培训所学谷歌SEO技术成功获得首批海外询盘。
Participating enterprise representatives said: "Through systematic learning of Google SEO technology, we've mastered how to make overseas clients find our products through Google search, which is crucial for expanding into international markets." Currently, some enterprises have successfully obtained their first batch of overseas inquiries using the Google SEO technology learned in the training.
下阶段，湘潭市贸促会将持续深化谷歌SEO技术培训内容，帮助更多"潭品"通过数字营销渠道走向世界，预计全年将培训外贸人才200人次以上。
In the next phase, the Xiangtan Trade Promotion Council will continue to deepen the training content on Google SEO technology, helping more "Xiangtan products" go global through digital marketing channels. It's estimated that over 200 foreign trade professionals will be trained throughout the year.
