谷歌搜索留痕：Google Ads身份认证与转化优化全指南
在数字营销领域，谷歌搜索留痕已成为衡量广告效果的重要指标。许多广告主常问："谷歌推广是否需要认证身份？"答案是肯定的。Google Ads要求广告主完成身份验证，这不仅符合平台政策，更能建立账户可信度，获得更多广告展示机会。
Google Search Trace has become a crucial metric in digital marketing. Advertisers often ask: "Does Google Ads require identity verification?" The answer is yes. Completing identity verification not only complies with platform policies but also builds account credibility for better ad exposure.
Google Ads转化操作优化指南
Google Ads Conversion Action Optimization Guide
通过谷歌搜索留痕技术追踪转化数据是优化广告效果的关键。当Google Ads将转化操作纳入"转化次数"列后，系统会自动计入转化并进行智能优化。
Tracking conversion data through Google Search Trace technology is key to ad optimization. When Google Ads includes conversion actions in the "Conversions" column, the system automatically counts them and performs smart optimization.
四步完成转化操作设置：
4-Step Conversion Action Setup:
1. 创建广告系列时，在"出价"模块点击"显示更多设置"
2. 选择"转化次数"选项
3. 勾选"为此广告系列选择转化操作"并点击"选择转化操作"
4. 勾选需要跟踪的转化操作后保存
1. When creating a campaign, click "Show more settings" in the "Bidding" module
2. Select the "Conversions" option
3. Check "Select conversion actions for this campaign" and click "Select conversion actions"
4. Check the conversion actions to track and save
专业建议：对于表现良好的广告系列，建议只设置一个核心转化操作。这种谷歌搜索留痕策略能让数据更清晰，优化更精准。
Pro Tip: For well-performing campaigns, we recommend setting only one core conversion action. This Google Search Trace strategy provides clearer data and more precise optimization.
已投放广告系列也可随时修改转化设置，操作路径与新建广告系列相同。通过科学的谷歌搜索留痕管理，您的Google Ads效果将获得显著提升。
Existing campaigns can also modify conversion settings anytime, following the same steps as new campaigns. With scientific Google Search Trace management, your Google Ads performance will improve significantly.
