性价比之王-谷歌再营销展示广告如何设置投放?
第一步:注册谷歌Adwords账户并开通广告功能
Step 1: Register a Google AdWords account and enable advertising features
第二步:注册谷歌Analytics,谷歌Adwords和谷歌Analytics关联
Step 2: Register Google Analytics and link it with Google AdWords
第三步:谷歌Analytics左下角设置>媒体资源管理库>数据收集功能打开>跟踪代码复制到独立站后台
Step 3: In Google Analytics bottom-left Settings > Property > Data Collection > Enable and copy tracking code to your website backend
第四步:谷歌Analytics左下角设置>媒体资源管理库>受众群体定义中新建受众群体
Step 4: In Google Analytics Settings > Property > Audience Definitions > Create new audience
第五步:Google Adwords新建谷歌展示广告系列>受众选择第四步设置的再营销受众,按要求制作图片广告素材,上传图片,发布广告
Step 5: In Google AdWords create new Display Campaign > Select remarketing audience from Step 4 > Create ad creatives > Upload images > Launch ads
第六步:等待谷歌分析收集满一百个访客数据广告自动上线投放
Step 6: Wait until Google Analytics collects data from 100+ visitors, then ads will automatically start running
为什么选择谷歌再营销广告?
Why Choose Google Remarketing Ads?
谷歌再营销广告是性价比最高的数字营销方式之一,能够精准定位曾经访问过您网站的用户,显著提高转化率。
Google remarketing ads are one of the most cost-effective digital marketing solutions, allowing precise targeting of previous website visitors to significantly boost conversion rates.
