权威SEO推广开通指南及谷歌竞价推广价值解析
权威SEO推广开通指南及谷歌竞价推广价值解析
Authoritative SEO Promotion Guide and Google Ads Value Analysis
外贸公司如何开通专业SEO推广？
How to set up professional SEO promotion for foreign trade companies?
外贸公司接单渠道主要分为以下几种：
Foreign trade companies' order channels mainly include the following types:
- 电子订单（通过客户邮件、网站）
- Electronic orders (via customer emails and websites)
- 传统订单（通过传真、电话和报价单）
- Traditional orders (via fax, phone and quotations)
- 展会订单（通过博览会、展览会、会议等场合）
- Exhibition orders (through trade fairs, exhibitions, conferences, etc.)
谷歌竞价推广的价值如何计算？
How to calculate the value of Google Ads?
对于外贸公司而言，谷歌竞价推广的价值主要体现在：
For foreign trade companies, the value of Google Ads is mainly reflected in:
- 精准定位全球潜在客户
- Accurate targeting of global potential customers
- 快速提升品牌国际知名度
- Quickly enhance brand international awareness
- 获得高质量询盘和订单
- Obtain high-quality inquiries and orders
- 投资回报率(ROI)可量化
- Quantifiable return on investment (ROI)
要计算谷歌竞价推广的具体价值，建议外贸公司：
To calculate the specific value of Google Ads, foreign trade companies are advised to:
- 设定明确的转化目标（询盘数、订单量等）
- Set clear conversion goals (number of inquiries, order volume, etc.)
- 跟踪每个关键词的转化成本
- Track the conversion cost of each keyword
- 定期分析广告投放效果数据
- Regularly analyze advertising performance data
- 优化广告投放策略
- Optimize advertising strategies
