权威SEO零基础教学：谷歌竞价推广与网站建设三大核心要素
权威SEO零基础教学：谷歌竞价推广与网站建设三大核心要素
Authoritative SEO Beginner's Guide: 3 Key Factors for Google Ads & Website Development
在搭建网站前，您需要系统思考以下三大核心问题：
Before building a website, you must systematically consider these 3 core questions:
第一问题：网站为谁而建？
Question 1: Who is the website for?
许多企业在网站设计过程中过于主观，忽视了目标用户的真实需求。您需要：
Many companies are too subjective in website design, ignoring users' real needs. You should:
- 精准定位目标用户群体
- Accurately identify target audience
- 分析用户行为特征和偏好
- Analyze user behavior patterns and preferences
- 在用户可接受的范围内进行创新
- Innovate within users' acceptable range
第二问题：为何建站？
Question 2: Why build a website?
网站建设的根本目的包括：
The fundamental purposes include:
- 面向客户：促进营销转化
- For customers: Enhance marketing conversion
- 面向求职者/合作者：展示企业形象
- For job seekers/partners: Showcase corporate image
- 体现企业文化与实力
- Reflect corporate culture and strength
第三问题：如何建站？
Question 3: How to build it?
科学建站方法论：
Scientific website development methodology:
- 平衡美观度与功能性
- Balance aesthetics and functionality
- 基于用户调研进行设计
- Design based on user research
- 避免过度追求"高大上"
- Avoid excessive pursuit of "high-end" appearance
- 创意服务于网站核心价值
- Creativity should serve core website value
SEO优化建议：在网站建设初期就应融入SEO思维，包括：
SEO recommendations: Integrate SEO thinking from the beginning, including:
- 关键词布局规划
- Keyword placement strategy
- 网站结构优化
- Website structure optimization
- 移动端适配
- Mobile responsiveness
- 内容营销策略
- Content marketing strategy
