高效的广告资料库:谷歌推广的主要方式与B2B外贸企业选择服务商避坑指南
重要提醒: 若贵司年度推广预算低于5-10万元,且期望首年获得50+高质量询盘,建议不要单独选择谷歌SEO服务商。
Important Notice: If your annual marketing budget is below $7,000-$14,000 and expects 50+ high-quality leads in the first year, we recommend against choosing standalone Google SEO services.
避坑指南一:警惕服务内容模糊
Pitfall #1: Vague Service Scope
典型问题:仅提供导航页SEO基础优化(TKD标签、H标签等),而网站通常有10+重点页面需要优化,实际仅完成20%工作量。
Red Flag: Only offering basic navigation page SEO (TKD tags, H tags, etc.) while websites usually have 10+ key pages needing optimization, completing just 20% of actual work.
避坑指南二:剔除无关服务项目
Pitfall #2: Irrelevant Service Items
市场常见陷阱:方案中包含大量与谷歌优化无关的服务(社媒运营、小语种支持等),这些本应是网站基础功能。
Common Trap: Proposals packed with irrelevant services (social media management, multilingual support, etc.) that should be basic website features.
避坑指南三:理性看待关键词排名保证
Pitfall #3: Keyword Ranking Guarantees
核心真相: 任何保证特定关键词排名的承诺都违背谷歌算法逻辑,除非该关键词已自然排名且无强力竞争者。
Truth: Any guaranteed keyword ranking promises violate Google's algorithm logic, except for naturally ranking keywords without strong competitors.
下期预告: 有限预算下如何选择最适合的线上推广渠道?
Coming Next: How to choose the best online channels with limited budget?
