精准的SEO推广手法分析：谷歌SEO是什么？Google推广专员的工作到底是做什么？
在数字营销领域，SEO（搜索引擎优化）和Google推广是两个经常被提及的关键词。 许多企业希望通过这些渠道提升在线可见度，但对相关职位和服务的理解往往存在误区。
In the field of digital marketing, SEO (Search Engine Optimization) and Google promotion are two frequently mentioned keywords. Many businesses hope to improve online visibility through these channels, but there are often misunderstandings about related positions and services.
据行业观察，所谓的"Google推广专员"通常是代理商销售人员。谷歌公司本身并不设立"推广专家"这类职位，而是将Google AdWords广告服务的销售业务外包给代理商。在销售过程中，部分代理商习惯使用谷歌品牌来吸引广告主注意，比如自称"Google推广专家"、"Google销售总部"等。但实际上，他们只是代理商的销售人员！
Industry observations show that so-called "Google promotion specialists" are usually salespeople from agencies. Google itself does not have positions like "promotion experts", but outsources the sales of its Google AdWords advertising service to agencies. During the sales process, some agencies tend to use the Google brand to attract advertisers' attention, such as calling themselves "Google promotion experts" or "Google sales headquarters". But in reality, they are just salespeople from those agencies!
真正的SEO专家与这些销售人员有本质区别：
Genuine SEO experts are fundamentally different from these salespeople:
1. SEO专家专注于通过优化网站结构、内容和外链等自然排名因素提升搜索可见度
1. SEO experts focus on improving search visibility through optimizing website structure, content, backlinks and other organic ranking factors
2. Google推广专员（实为代理商）主要负责销售付费广告服务
2. Google promotion specialists (actually agency staff) mainly focus on selling paid advertising services
3. 专业SEO服务需要长期策略，而非一次性销售
3. Professional SEO services require long-term strategies, not one-time sales
